OTT solutions will be the driving factors behind content delivery and communications in 2014 and well beyond.
McLean, VA (PRWEB) March 11, 2014
mPortal, a global leader in providing superior mobile experiences across smartphones, tablets and other connected devices, announces that DP Venkatesh, chief executive officer, will be a featured speaker at the Over-the-Top Video Executive Summit (http://www.OTTVideoSummit.com), to be held at Boston’s Lenox Hotel on April 16. Venkatesh will speak on the topics of Content Discovery and Navigation; Platform Device Wars; and High Definition Over the Air.
The OTT Video Executive Summit brings together thought leaders in the industry to discuss topics crucial to the development of streaming video and evolving Pay TV business models. The conference topics range from content and enabling technologies, to discussions on the evolving viewing behavior of consumers. In addition to experts and executives, the conference includes a panel of everyday people from various demographics. The event is also “gamified,” with the leading point-getter being awarded the “OTT Genius” trophy.
“Our audience will benefit greatly from mPortal’s experience and perspective on this dynamic industry,” said Brian Mahony, CEO of event producer Trender Research™ Inc. (http://www.trenderresearch.com). “The industry is going through a period of rapid change, and it’s innovation by companies like mPortal that are driving it.”
In addition to the topics DP is speaking on, session titles include:
- “Netflix and net neutrality, who wins?”
- “Integrating OTT with Social”
- “Economics of hybrid Pay TV/OTT video services”
- “What’s a TV channel these days? What’s a brand?”
- “TV Everywhere: Is it really? What will it take?”
- “Changing consumer behavior— cord-cutting, multi-screen, interactivity, demographics”
- “All things content— licensing, transformation, DRM, tracking”
A focus group of everyday people from various demographics will also provide insights on their viewing habits. These include profiles such as “Chatty Tween,” “Working Mom,” “New Vision for Univision,” and “Nana.”
“OTT solutions will be the driving factors behind content delivery and communications in 2014 and well beyond,” said Venkatesh. “We’re seeing a number of traditional media companies embrace OTT, and, in the process, expanding their customer bases using mobile platforms. I’m excited to share my thoughts on this fast-growing market, and hope to bring back the OTT Genius trophy to add to mPortal’s list of accomplishments.”
The OTT Video Executive Summit is a one-day event and is open to executives across the industry. For more information or media inquiries, contact Brian Mahony, bmahony(at)trenderresearch(dot)com, 508-479-7254.
mPortal, founded in 2000, provides superior end user experiences for mobile content and applications across smartphones, tablets and other Internet-connected devices. Its offerings are targeted to telecom, cable and media providers who are looking for solutions that address the discovery, delivery and monetization of “over-the-top” apps and services.
Our customers to date include many of the world’s leading companies, including AT&T, Bright House Networks, Cablevision, Comcast, Cricket Communications, Cox Communications, Disney Mobile, Mobile ESPN, Reliance Infocomm, TELUS, TV Guide, Time Warner Cable, and Verizon Wireless. For more information, please visit http://www.mportal.com.
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