New York, NY (PRWEB) March 11, 2014
With two new categories honoring the Best Digital Campaign and Best B-to-B Campaign of the Year, Advertising Age today kicked off the call for entries for its Small Agency Awards, the industry’s leading awards saluting outstanding work created by independent shops with 150 or fewer employees.
Launched six years ago to ensure that the smart thinking and innovative brand ideas produced by smaller companies received their due, the Ad Age Small Agency Awards have quickly established a track record for elevating the work of up-and-coming and under-the-radar shops. In 2009, the first-ever winner, Rockfish, was quickly snapped up by WPP, while 2010 winner Pereira & O'Dell went on to receive three Grand Prix wins at Cannes later that year. Other past winners include Maine's The Via Agency, North Carolina-based Baldwin&, and last year's top honoree, Bailey Lauerman of Nebraska.
All entries can be submitted via a new, streamlined online process that makes entry easier and faster than ever before for agencies. To enter, go to http://www.adage.com/smallagencyawards. In keeping with the awards' mission to remain accessible to all small agencies, entry fees for all categories are $300 or under. The deadline for entries is April 9, 2014.
"The Ad Age Small Agency Awards honor the sort of quick, nimble, and innovative shops that more and more clients are seeking, and our mission is to highlight the best of them," said Abbey Klaassen, Associate Publisher - Editorial & Audience at Ad Age.
In addition to bestowing gold and silver awards in the new Best Digital Campaign of the Year and Best B-to-B Campaign of the Year categories, Ad Age will recognize winners in the following traditional categories: Agency of the Year -- Overall; Campaign of the Year -- Integrated; Campaign of the Year -- Pro-Bono; and Best Agency Culture. Winners will also be honored in three size categories, as well as regional winners (Southeast, Southwest, Midwest, West, Northwest and Northeast) and international winners.
"The Small Agency Awards give winners a chance to showcase their work, and help illustrate for marketers what small, independent shops are capable of," said Ken Wheaton, managing editor at Ad Age. "With new categories highlighting B-to-B and digital campaigns, the awards make it even easier for marketers to discover small firms producing major-league work."
Winners will be announced in July at Ad Age's Small Agency Conference and Awards Show in Austin, Texas. The annual two-day event, which takes place each year in different vibrant ad markets around the country, has been held in cities including Portland, New Orleans, Denver, and Minneapolis. To register for the Small Agency Conference and Awards Show, visit here.
About Advertising Age
Advertising Age is the leading global source of news, intelligence and conversation for the marketing and media community. Ongoing coverage of strategic topics like creativity, marketing strategy and data-driven marketing is complemented by breaking news on digital, social media, and more. The 83-year-old media group produces more than 15 original rankings each year, including the 100 Leading National Advertisers and 100 Leading Media Companies lists, the Digital A-List, and the annual Agency Report.