New Book Outlines Secrets for Innovation Success

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"Step by Step Innovation: Revised" by John Gabrick helps organizations create and manage a successful innovation program.

a series of best practices that enable organizations to build a process for "continuous innovation"

Perhaps the most difficult aspect of innovation is taking the first step, and the author outlines how organizations can immediately implement an innovation process that brings both success and return on investment.

Covering innovation from ideation to projects to intellectual property, "Step by Step Innovation: Revised", by John Gabrick builds on the original book that provided an insider's view of the innovation process. In this new edition, case studies, stories and examples have been added that demonstrate real-world situations and the solutions that were successful. New chapters on intellectual property and project management further drive innovation excellence.

The book highlights Gabrick's step-by-step methodology for building success in innovation. The book and case studies are based on his work over the past decade working with hundreds of organizations to uncover the pitfalls of innovation. The result of this body of work was a series of best practices that enable organizations to build a process for "continuous innovation" by increasing employee engagement, focusing innovation resources, and achieving significant return on investment.

"I realized that while innovation appeared to be an easy process to implement, in fact, it was very difficult," states Gabrick. "Doing it correctly means addressing cultural, management, process, and financial issues across the organization. The book provides the examples of how to do this successfully."

"Step by Step Innovation" is available at (, iTunes and through several other retail channels worldwide. Learn more by visiting: and

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