Hits on the Growing Niche Dating Market

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The website has launched just as the niche dating site market is on the rise. Market research shows that more people are choosing to use specialized sites rather than generic dating services.

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While the niche sites might not drive as much traffic and business individually, they are showing impressive growth collectively.

People have a lot of preferences when it comes to who they date. Rather than wade through the thousands of profiles on a generic dating site more users are beginning to turn to specialized services like to narrow down the pool of prospective mates.

These niche dating sites are centered around a specific aspect such as a person’s religion, age, physical fitness or in the case of the industry a person works in. General dating sites that are open to everyone have seen huge success online and have helped online dating become a $2.1 billion a year business. Niche dating sites are now a part of that figure. While the niche sites might not drive as much traffic and business individually, they are showing impressive growth collectively.

According to research firm IBISWorld in 2013 that the industry grew by 7.1% proving that the market has not yet reached a saturation point. Social media and mobile technology have pushed dating sites to new heights in recent years, and analysts say that the momentum is likely to continue as people utilize more means of interacting online. Numbers vary, but various research groups have found that anywhere between 7-39% online dating is now happening via smart phone and that number is growing. This all means there is plenty of opportunity for niche dating websites.

The adoption of the internet has changed people’s behavior over time. It’s went from the wonder of finding and searching for things online when it was first introduced to people now wanting to cut through the filters and get to more targeted results right off the bat. Essentially, singles want the best matches and they want an easier way to find them. Niche dating sites are a perfect example of this trend in internet use.

Using a niche dating site users have automatically filtered for the most important characteristics that they’re looking for in a significant other. For instance, medical professionals can find other like-minded people in their industry using, which is something that is commonly preferred. Dating someone within the medical industry means there is a good chance they will have a similar educational background, lifestyle and professional drive – all important factors for many people that work in medicine. goes a step further than other similar niche dating websites by requiring a medical license number during the member registration process. It is one shortcoming of niche dating sites that recognized and addressed so their users are ensured that everyone using the site is legitimately part of the industry.

To learn more about Doctor Date or to register for a free membership, please visit

About Doctor Date is the premier online dating forum for people in the medical field that are looking to meet others in their profession. Along with tips and advice, Doctor Date members can see other user profiles, search for medical professionals in their communities and connect with others online before deciding to meet up in person.

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Ashley Maniw
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