Audience Generation Joins Austin B-cycle Fleet for South by South West

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Austin-based advertising agency, Audience Generation is pleased to announce their partnership with Austin B-cycle just in time for South by South West (SXSW).

Austin-based advertising agency, Audience Generation is pleased to announce their partnership with Austin B-cycle just in time for South by South West (SXSW). President and CEO, Matt Wayne, avid triathlete and cyclist, is excited to be able to contribute bikes and services to increase awareness of the Austin B-cycle program to the Austin community. Austin B-cycle is an on-demand bike share organization available to visitors and locals alike to ride around town enjoying what Austin has to offer in an eco-friendly and economical way.

"Austin B-cycle is excited and proud to partner with Audience Generation, a local leader in integrated advertising, marketing and technology solutions,” said Elliott McFadden, Executive Director of Austin B-cycle. “We look forward to working with them on creating unique community experiences that connect Austin residents with their local businesses via this new bike share program."

“Partnering with Austin B-cycle epitomizes our mission to engage and enhance live, online, social and mobile audience interactions through innovative ideas and solutions. Austin B-cycle and the bike share program provides an innovative transportation network that offers visitors and the community a unique way to experience and interact with the local Austin business scene,” said Wayne.

Austin B-cycle’s first stations were available to the public on December 21, 2013 and offered a fleet of 110 bikes that featured such brands as Whole Foods, Austin Ventures, and Austin Chronicle to name a few. On March 1, 2014 the total reached 40 stations across the downtown Austin area. Whether you’re in town for SXSW, X Games, Austin City Limits, or just to enjoy everyday Austin, Austin B-cycle will keep you riding high.

Wayne believes, “visiting a City by bike is far superior to the experience by car and is a healthy way to view the many unique opportunities Austin offers. The ability to easily park your bike and commute from one great business community to another throughout the City amplifies the Austin experience and improves interactions with local businesses.”

With the bike stations conveniently placed at local hotspots and iconic destinations, this bike share program allows people the freedom to explore downtown Austin quickly and easily. Audience Generation has invited cyclists who ride their bike to post tweets about the local businesses they visit, so that they can share their experiences just like they share Austin B-cycle’s bikes.

For more information and to connect with Audience Generation, please visit:

Twitter: @audiencegen
Instagram: @AudienceGeneration

About Austin B-cycle
As local non-profit organization partnering with the City of Austin, Austin B-cycle's mission is to revolutionize the way Austinites access our urban core. Building on the national bike sharing phenomena, Austin B-cycle is positioned to provide a fast, easy way for locals and visitors alike to dine, play, and discover downtown Austin.

Release issued by Audience Generation, LLC
Audience Generation is a forward thinking agency at the forefront of the digital revolution and is a nationally and internationally recognized provider of integrated marketing, advertising, and technology services and solutions that offer a new way to find, generate, and engage live, online, social and mobile audiences where they exist on demand.

Audience Generation is known for its creative strategy, actionable solutions and measurable approach to transforming the ways brands interact with their target audience where they exist in person, online, via social networks or on their mobile devices.

Audience Generation has produced winning traditional, online, e-commerce, social and mobile campaigns including mobile application solutions for Fortune 500, small and medium businesses, not-for-profit organizations, national and international associations and societies, and venture backed start-up companies across a variety of industry verticals around the World.

To learn how Audience Generation can find your ideal customer, reach them where they exist, build your brand and grow your bottom line please call us at 512-708-4678 or email us at mwayne(at)audiencegeneration(dot)com or visit us at: Audience Generation has offices in Austin, TX, San Francisco, CA, New York, NY and works with satisfied customers around the world.

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Marilyn Holman
since: 12/2008
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