J.D. Mellberg has invested millions of dollars into developing its trade secret marketing and advertising strategies. We continue to put an honest effort towards continual refinement of those strategies.
Tucson, AZ (PRWEB) March 18, 2014
J.D. Mellberg Financial has commenced a trade secrets and unfair competition action against Impact Partnership, LLC (“Impact”) and two of J.D. Mellberg Financials former employees, Tree Fine and Jovan Will, seeking $30 million in damages. According to J.D. Mellberg’s principal, Mr. Josh Mellberg, the company filed the action in order to protect its valuable intellectual property rights.
The complaint alleges that J.D. Mellberg’s Financial’s former employees Fine and Will violated the Computer Fraud and Abuse Act and that they, in conjunction with Impact, engaged in trade secret misappropriation and unfair competition. Among other things, the complaint alleges that Defendant Fine, J.D. Mellberg’s former Head of Marketing, caused his computer at J.D. Mellberg to be forensically wiped thereby destroying the body of work Defendant Fine had performed for J.D. Mellberg. The complaint alleges that, Fine misappropriated J.D. Mellberg’s trade secrets, including its Internet advertising data. The complaint further alleges that Defendants are using J.D. Mellberg trade secrets in conjunction with the development and launch of a competing http://www.annuityangel.com website which has been purchasing AdWords and keywords identical in name, pattern, and volume to the purchases conducted by Fine in his former role as Marketing Director at J.D. Mellberg.
The Complaint also alleges that Defendants have attempted to improperly take advantage of Mr. Mellberg’s trade secrets thereby piggybacking off of J.D. Mellberg’s trade secret Internet advertising research. J.D. Mellberg seeks a judgment requiring that Defendants cease their alleged wrongful conduct including that they stop competing using J.D. Mellberg’s trade secrets. Due to their conduct, J.D. Mellberg Financial and Mr. Mellberg seek over $30 million in compensatory damages from Impact, Tree Fine and Jovan Will.
Mr. Mellberg was quoted saying, “J.D. Mellberg has invested millions of dollars into developing its trade secret marketing and advertising strategies. We continue to put an honest effort towards continual refinement of those strategies so that we can cost-effectively provide the best service possible to agents who affiliate with us."
J.D. Mellberg Financial and Mr. Josh Mellberg are represented by David G. Bray and Timothy J. Thomason of Dickinson Wright / Marsical Weeks of Phoenix. Case Name: Joshua David Mellberg, LLC et al v. Impact Partnership, LLC et al., Pima County (Arizona) Superior Court Case No: C2014-1512.
About JD Mellberg Financial
As an independent financial advisory firm, JD Mellberg Financial is dedicated to personalized service with uncompromising integrity and affordability. With a focus on comprehensive plans that provide sound preservation of capital with income growth, are tax advantaged, and produce higher returns with minimal risk, their mission is to help clients achieve a financially secure and enjoyable retirement. Visit http://www.jdmellberg.com to learn more.