Leading Analyst George Lawrie to Present on Opportunities for Consumer Packaged Goods Distributors and Retailers

Ignify to host a discussion on trends and business applications in retail, CPG industry.

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Leading analyst George Lawrie to discuss trends and business applications for retailers and consumer packaged goods distributors.

Leading analyst George Lawrie to discuss trends and business applications for retailers and consumer packaged goods distributors.

“We look forward to offering retail and consumer packaged goods companies an educational resource on cutting-edge tactics for a successful technology strategy.” - Sandeep Walia, CEO of Ignify

Long Beach, CA (PRWEB) March 27, 2014

Global ERP, Point of Sale, CRM, and eCommerce solution provider Ignify is pleased to announce an exclusive webinar featuring George Lawrie of Forrester Research titled “Digital Disruption: Threats and Opportunities for Retail and CPG Leaders” on Wednesday, April 16th at 11:00 a.m. – 12:00 p.m. Pacific. To register for the webinar, please click here.

Key topics to be discussed in the webinar:

  • New Forrester data on consumers’ and employees’ changing expectations.
  • How changing expectations impact retailers’ and CPG manufacturers’ enterprise applications, such as supply chain.
  • How applications enable companies to evolve with these shifts and provide customers the service they demand.

“With Ignify’s focus on providing retail, distribution, and supply chain management systems that support our customers’ business growth and expansion, we understand the industry challenges facing many of our customers,” said Sandeep Walia, CEO of Ignify. “We look forward to offering retail and consumer packaged goods companies an educational resource on cutting-edge tactics for a successful technology strategy.”

Businesses in retail and CPG industries rely on excellent customer service to keep their customers satisfied and returning for their shopping or inventory needs. Without an effective system in place to organize and consolidate information on customers, or to provide insight into business operations, it becomes increasingly difficult to maintain meaningful customer relationships, and retain or grow business. With this webinar, attendees will learn about identifying and understanding the right business applications for enhanced supply chain visibility and valuable customer management.

Forrester Research is a go-to resource for industry professionals across various fields ranging from business technology to marketing and strategy. Forrester Research provides research, data, and consulting to decision makers in the business and technology industry as a premier leader in gathering and publishing information.

George Lawrie, Vice President and Principal Analyst at Forrester Research, has led research into topics such as ERP consolidation, IT investment prioritization, global data synchronization, and trade promotion management during his five years with Forrester. Prior to his work with Forrester, Lawrie spent more than two decades gaining experience in deploying global enterprise resource planning applications in complex multinationals. Lawrie earned his bachelor’s degree in economics from Exeter University and a master’s degree in operational research from Warwick University Business School.

“Mr. Lawrie’s knowledge of best practices in retail and consumer goods and relevant industry trends means that this will be a very insightful and engaging webinar,” said Bhavesh Ashani, Vice President at Ignify.

Webinar Details:
“Digital Disruption: Threats and Opportunities for Retail and CPG Leaders”
Date: Wednesday, April 16th, 2014
Time: 11:00 am – 12:00 pm Pacific
Please click here to register

About Ignify
Ignify is winner of the Worldwide Microsoft Partner Award in 2013, 2012 and 2011, and offers eCommerce, ERP, CRM, Order Management and POS solutions based on the Microsoft Dynamics line of products. Ignify has been included as the fastest growing business in North America for seven years in a row by Deloitte, Inc. Magazine and Entrepreneur Magazine. Ignify has team members worldwide including Los Angeles, Silicon Valley, Seattle, Nashville, Phoenix, Toronto, Manila, Singapore, Kuala Lumpur, Pune, and Bangalore. For more information, visit http://www.ignify.com or call 888 IGNIFY5. Follow Ignify on Twitter @ignifydax, @ignifyecommerce, and @ignifymscrm, or read its blog at blog.ignify.com.


Contact

  • Ashley Harbaugh
    Ignify
    +1 (714) 489-1212
    Email