(PRWEB) March 20, 2014
BillyTheTree, a web-based retailer of unique jewelry and specialty gifts, recently announced the addition of ArmourLite Tritium watches to its collection of items, available for purchase through its online store. The brand name is well-known for revolutionizing the watch industry by introducing the first line of watches to combine shatterproof glass with tritium lighting technology. The brand’s collection of ruggedly handsome watches is commonplace in the military and for other highly active people that spend a lot of time outdoors.
ArmourLite’s line of Tritium watches were designed from the ground up to meet the particular needs faced by individuals working in action-packed roles under challenging conditions. In particular, the watch manufacturer evaluated issues commonly found with other tactical watches being created at the time that were being used by members of the military, law enforcement, first responders, and extreme outdoorsmen during their missions and excursions. At the time that ArmourLite’s watches were in the initial phase of product design, other military-grade watches being constructed for the same purpose were falling short in one aspect or another.
The owners of ArmourLite saw the opportunity to create a resourceful tool for a niche market that required more than just an attractive accessory with a masculine edge. While constructed for durability, accuracy, and sturdiness, the watches are furthermore designed to have a distinguished interface to appeal to the outdoorsy type. The watches are created using a glass that is more than eight times stronger than that of typical watches, able to withstand impact and vigorous activity.
The ArmourLite line of watches uses tritium illumination from the world’s leading manufacturer, Switzerland’s mb-microtec, to give users optimal visibility. With the self-luminous, tritium-filled vials interacting with the phosphorescent layer of zinc sulfide, users are given the ability to easily tell time at a glance, even in the darkest of lighting conditions. The astounding light technology not only functions without the use of batteries, it moreover maintains its illuminated quality for an impressive 20 years plus.
BillyTheTree was thrilled to add the coveted line that includes over 50 ArmourLite Tritium watches to its collection of online items. The new standard for timekeeping reliability, the watches have already gained traction on the jewelry retailer’s website and are sure to fly off the shelves as word spreads about the new product announcement. The watches are available in Automatic, Caliber Series, Capital Field, ColorBurst, Isobrite, and Professional Series, currently on sale with prices ranging from $225 to $558.
To learn more about BillyTheTree, or its selection of AmourLite Tritium watches, go to: http://www.BillyTheTree.com. Contact store owner Robin Weber with inquiries about BillyTheTree, or any of its specialty products.
Founded in 2004 by Robin Weber when he was still a senior in high school, BillyTheTree.com offers a large variety of affordable, yet high quality jewelry, watches and sunglasses. The company carries several product lines, which include over 20,000 items, consisting of magnetic jewelry, gold jewelry, diamond jewelry, gemstone jewelry, sterling silver jewelry, jade jewelry, high performance sport sunglasses, and more. For more information, or to place an order, please visit: BillyTheTree.com.