eINSURE.com’s New Spokesperson Phil Says “Make Them Fight for Your Business”

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New Ad Campaign Punches Up Better Insurance Comparisons and Bigger Savings

E-Insure introduces a new ad campaign to help consumers save money on insurance. The campaign features Phil, the new face of eINSURE.com. Phil plays the jovial Everyman who gives good advice about making better insurance comparisons. Behind Phil, the viewer sees actors playing insurance agents who are literally fighting with swords and boxing gloves. Because most people on average only get two quotes on auto insurance rates before buying—and many online shoppers get only one quote—Phil is there to remind everyone to go deeper and get more real quotes, thereby making insurance companies compete for business and lowering rates. “When competition goes up, rates go down,” Phil says at the end of one of the new ads.

“When you do insurance comparison right,” says Phil, “it’s like witnessing a great rivalry unfold, only better: Alabama vs. Auburn! Coke vs. Pepsi! Jimmy Fallon vs. Jimmy Kimmel!” E-Insure makes getting multiple quotes easy because you can shop and compare many insurance plans at one secure website. E-Insure gets you quotes for auto, health, home, life, and business insurance, as well as providing comprehensive and objective information about insurance of all kinds.

E-Insure COO Chris Hayt thinks Phil represents “the savvy insurance consumer, a trusted source of sound advice like your favorite high school teacher or your best friend’s dad.” E-Insure’s goal is to make it easier for consumers—Phil’s protégés, so to speak—to find better insurance rates. In a new ad now running on television and posted on YouTube, Phil pockets a $100 bill while expressing E-Insure’s main goal of “saving you money.”

E-Insure’s Goal Is to Create Many More Savvy Insurance Consumers

E-Insure Services, Inc. is dedicated to providing objective information about insurance to consumers everywhere through their free online platform. At eINSURE.com, consumers can find multiple insurance carriers and quotes for a variety of insurance products at one convenient website, including auto insurance, business insurance, health insurance, and home insurance. E-Insure is not affiliated with any insurance company, so the information and advice they provide is entirely independent and objective. Website visitors can even talk to a live agent, whose only goal is to help them save money on insurance rates.

For more information about E-Insure’s services and to find out more about Phil, visit http://www.einsure.com.

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Jassen Cho
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