DJS Research for Booktrust Survey Shows A Noticeable Divide In Reading Culture In The UK, eReflect Reports
New York City, NY (PRWEB) April 01, 2014 -- A nation-wide survey for Booktrust Survey by DJS Research revealed class-based differences in the reading habits of the British. eReflect reports that the survey pinpointed one factor in particular: the better the socioeconomic status of a family, the more avid readers people in that family are. On the other hand, people who are not so well off tend to prefer other forms of entertainment than reading, primarily watching television.
As eReflect reports on the study’s findings, 20% of the adults surveyed never buy print books, and 27% prefer to engage with social media and the Internet rather than read a book. One aspect of reading that many people may not realize, notes eReflect, is the importance of reading in general well-being. The survey also revealed a positive association between book reading and a person's outlook on life, with regular readers reporting a higher level of satisfaction and happiness with their life.
People not affected by deprivation and poverty tend to read more books, in contrast to people with a poorer socioeconomic status. eReflect was pleasantly surprised to find that 6% of British people can be categorized as "bookworms" who read books in all their possible formats, on average 12 books per month. As the survey illustrated, these bibliophiles generally have about 1,000 books in their personal libraries and read for all sorts of reasons, whether that is for escapism, for learning, or just for relaxation. More importantly, this population segment reads to their children every day.
Another important finding eReflect considers noteworthy is that bibliophiles tend to have parents who were avid readers themselves, suggesting that reading habits are something parents can teach and bestow to their children to improve their lives.
Although there was no mention of the reading rate of the people in this segment and other survey groups, it is likely that these avid readers have an elevated and efficient reading speed that allows them to read such a large number of books every month. Speed reading was not taken into consideration in the survey, notes eReflect. However, it is possible that even the less enthusiastic readers might find a new interest in reading, if they could increase reading speed and make the process of reading more appealing and time-efficient.
The survey clearly highlights that reading habits are associated with socioeconomic status, something institutions and other organizations need to consider in their campaigns for making reading more widespread.
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Rick Wilson, eReflect, +1 (408) 520-9803, [email protected]
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