(PRWEB UK) 26 March 2014
This partnership covers the 2014 season and includes brand visibility and corporate hospitality, which is planned for use to reward BMW dealers for their support of the BMW Trackstar Stolen Vehicle Tracking programme.
John Lawrence, Managing Director of Trackstar, stated: “This is an exciting venture for us and we are looking forward to working with David Eggleton and the team at West Surrey Racing during this season.”
David Eggleton, Director West Surrey Racing Ltd, stated: “ West Surrey Racing is a UK-based motorsport team run by New Zealander Dick Bennetts. Founded in 1981, WSR has won more than 70 races in Formula 3 and more than 20 class and outright wins in the BTCC.
The British Touring Car Championship, starting Saturday 29th March, is the UK's premier four wheeled motorsport series, famed for its close racing, unpredictable results and inevitable contact between its hard charging drivers. There's an even bigger buzz than usual about the 2014 season, with an unprecedented 'magnificent 7' champions taking part.
Karen Sutton, Marketing Manager
Already proven and trusted by prestige motor manufacturers such as BMW, Jaguar and Land Rover, Trackstar provide a Thatcham approved stolen vehicle tracking solution which is monitored 24 hours a day in the Trafficmaster Control Centre. Trackstar was recently a supplier of stolen vehicle tracking services to the London 2012 Games (Olympic Venues). Stolen vehicles automatically alert the Trafficmaster emergency desk operators who then monitor them remotely and inform the police of their whereabouts for fast and efficient recovery.
Trackstar is headquartered at Trafficmaster Ltd in Cranfield, Bedfordshire. For additional information, visit http://www.trackstar.co.uk, call 0845 604 5433, or contact us via email at: trackstarsupport(at)trafficmaster(dot)co(dot)uk.
About Teletrac® and Trafficmaster®
Teletrac is the parent of the Trafficmaster family. Already proven and trusted by more than 21,000 fleets of all sizes and tracking more than 250,000 vehicles in 75 countries, Teletrac saves fleet owners time, money, and reduces their carbon footprint. Teletrac customers report up to 30% lower fuel usage, an average of 15% less driver overtime, 12% higher productivity and less unauthorised vehicle use.
Trafficmaster maintains a unique network of traffic monitoring sensors, generating high quality real-time traffic information on the UK motorway and trunk roads. Live traffic information is provided to customers via RDSTMC, premium rate telephone services, the internet and various data feeds.
Teletrac provides, Fleet Director, their fleet management solution in the UK, which combines all of Trafficmaster’s intelligent technology to help businesses become more efficient and productive, whilst reducing the environmental impact of driving.
About West Surrey Racing
WSR began in 1981 as a British Formula 3 Race Team. In the ten years that followed Dick Bennetts mentored five British F3 Champions; Palmer, Senna, Gugelmin, Hakkinen and Barrichello.
In 1996 the team moved into the BTCC and ran the Works Ford Mondeos until 1998 when WSR expanded to include design and development. The final years of the Super Touring Cars saw WSR running the Works Honda Accords.
In 2002, when the BTCC was revamped, WSR took on the Works MG Rover ZS' in a deal that encompassed design, build, develop and race. WSR further expanded into circuit design and prototype engineering.
WSR moved onto the BMW, Team RAC, from 2007 to 2009 when Colin Turkington took the BTCC Driver's title.
eBay Motors became title sponsors and for 2013 WSR built, developed and raced 3 new BMW 125i M Sport NCTC (New Generation Touring Car) spec. cars.
For more information visit http://www.wsr-racing.com.