New York, NY (PRWEB) March 26, 2014
Tractenberg & Co. announced today that Christina Calbi, a Tractenberg & Co. employee since 2004, has been promoted from Associate Vice President to Vice President. As one of five Vice Presidents at the agency, Calbi oversees a range of lifestyle and beauty accounts and plays a key role in the development and growth of the agency.
“It’s such an honor to take on this new role,” says Calbi. “Becoming a Vice President at Tractenberg & Co. is an exciting next step for my professional growth, and I’m so thrilled to embark on this new phase of my career with such a prestigious and dynamic firm.”
Over the years Calbi has conceived and executed a variety of major initiatives for brands of all sizes, from new launches to celebrity alignments. She has overseen several large, national beauty brand campaigns, featuring noteworthy celebrity partners, and managed brand participation in large scale annual events nationwide.
President and Founder of Tractenberg & Co., Jacquie Tractenberg says, “Christina is a vital part of my company thanks to her essential strategic thinking and dedicated client service. I could not think of a more deserving candidate to become my newest Vice President.”