San Francisco, CA (PRWEB) April 09, 2014
SuperRewards (http://www.superrewards.com), the leader in monetizing virtual currency for online games and applications, announced it is the first virtual currency platform to fully integrate Bitcoin into its monetization solution for online game and app publishers.
Currently, SuperRewards has thousands of publishers using its payment solutions, and now any of them can easily accept Bitcoin as a payment option.
“With the help of SuperRewards we have been able to maximize our revenue by ensuring our consumers always have access to the payment methods that are trending; the support of Bitcoin has been painless and has allowed us to continue to ride those leading trends," said Mark Simmons, CEO Freejam Games, a SuperRewards customer.
According to SuperRewards co-founder Lyal Avery, Bitcoins will be listed as an option right alongside options for accepting credit card payments and bank transfers. SuperRewards pays their publishers in US Dollars after converting the currency at Coinbase's current spot rate.
The Bitcoin option is available now on the SuperRewards platform for all of their publishers worldwide, and they can now accept payments of any type including credit cards, prepaid cards, bank transfers, mobile payments and Bitcoin.
What makes this SuperRewards Bitcoin integration even more interesting is the implication it has for the virtual currency market longer term as a nearly fraudless medium. While recent events have demonstrated that bitcoins can be stolen from insecure wallets, this is a different risk vector than the one that publishers face when it comes to their users’ transactions. Bitcoin transactions are secure, irreversible, and don’t include customers’ sensitive or personal information. This protects publishers from losses caused by fraud or fraudulent chargebacks in an industry in which those factors are a very significant cost of doing business.
In addition, publishers can quickly expand to new markets where either credit cards are not available or fraud rates are unacceptably high. The net results for publishers are lower fees, larger markets, and fewer administrative costs.
“The crypto-currency environment is evolving rapidly, and we believe it's time to recognize the popularity of Bitcoin and add to our stable of options,” said Jeff Magnusson, Chief Executive Officer of SuperRewards. "There are certainly challenges these currencies need to overcome, but within our industry the benefits are very exciting for both publishers and users alike.”
SuperRewards, which was founded in 2007, was acquired by Playerize Networks in 2012. Playerize has raised a total of $2.5 million from investors that include Real Ventures, Rho Ventures, PEER1 co-founder Lance Tracey, and angels Jason Bailey, Daniel Robichaud, Martin-Luc Archambault, and David Chamandy. They graduated in the first cohort from startup accelerator FounderFuel.