Launches New Website Creating Transparency in the Diamond Buying and Selling Industry

Share Article is a new online informational website providing guides to pricing diamonds, and how to buy or sell diamonds. Whether consumers are in the market to purchase an engagement ring, or have old diamonds that are no longer special, their guide will help users understand the process and industry.

Diamond Sellers Guide

Diamond Sellers Guide

Whether you’re buying or selling diamonds, you’ll be able to go into the jewelry store or discuss prices with jewelers online armed with some industry knowledge.

With the increase of gold prices over the past 10 years, “Cash for Gold” stores started popping up on every street corner. While that trend has decreased in the past year as prices have dropped, the idea that unwanted jewelry and precious metals that hold value can be easily sold or traded in has not disappeared.

In addition to the more traditional gold and silver selling, jewelers are now making a push to purchase unwanted diamond rings and diamond jewelry from consumers. While diamonds often are worth much less than they are purchased for due to the specialty settings and custom designs of engagement rings that don’t carry resale value, they can still be worth a substantial amount of money.

As individuals continue to struggle in a turbulent economy, selling diamonds they never wear or are no longer special can be a great way to generate some revenue. has created a website dedicated to providing consumers with an understanding of how the industry works. From grading diamond engagement rings and appraising loose diamonds to describing the online selling process and providing a place for consumers to leave reviews, is set up to provide a comprehensive guide to the industry for consumers.

“As jewelers, we get asked a lot of questions about diamonds. People want to understand what they have, what it’s worth, and why they are valued the way they are,” described Clint Hockney, president of “Our website should answer those questions for them.”

Pricing diamonds is based on the “4C’s” as jewelers call it: cut, color, clarity, and carat. You can read more on their diamond grading page on how these affect the value of a diamond.

“We tried to put the information into as easily digestible form as possible for the average diamond consumer. Whether you’re buying or selling diamonds, you’ll be able to go into the jewelry store or discuss prices with jewelers online armed with some industry knowledge,” continued Hockney.

On top of selling and appraisal guides, has done research and provided reviews on several of the most popular online diamond buyers. They have currently reviewed Diamond Buyers International and and intend to increase this offering in the near future.

“We’ve done some research on the leading companies in the online industry,” said Clint. “However, we’re really relying on consumers who work with them to come back and post reviews to our website. Leave a rating, describe the process, and help other consumers make an educated decision when it comes to selling their diamonds online.”

For more information on DiamondSellersGuide, visit their website at

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Clint Hockney

Nelson Hamwey
since: 03/2014
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