Davpack appoints 4Ps as its new digital marketing agency

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Derby-based online packaging supplies company Davpack has appointed a top UK marketing agency to help it develop its online presence.

Davpack has announced it has appointed 4Ps Marketing as its new digital agency, to help the company continue its growth in the B2B online marketplace.

Davpack is a leading online seller of packaging materials, and was the pioneer of selling packaging over the internet, with http://www.davpack.co.uk first established in 1996. The new relationship with 4Ps is designed to strengthen its online presence, and keep Davpack at the forefront of B2B e-commerce as the internet develops at an increasingly rapid pace.

Now on its third generation website, with a mobile rendered version, Davpack has plenty of experience of its own to call on, and has enjoyed consistent growth, backed by regular endorsement from its customers who give the company an ‘Excellent’ feedback score on Trustpilot.

However, in recognition of the changing environment for search and social media, Davpack is bringing on board some fresh thinking, as Managing Director Barney Byfield explained:

“With over 45 years in the business, we know we can offer the best value in packaging supplies, very extensive in-stock choice on packaging staples like cardboard boxes and polythene bags, and exceptional customer service. Over 1500 customers have endorsed our speed and service, giving us the strongest credentials on the web for anyone looking for packaging supplies.

“We have to develop new ways to get that message across, and encourage more businesses to experience the Davpack difference. That’s why we began looking for a partner with a strong understanding of the latest trends in digital marketing and a track record of helping e-commerce brands to expand within the online marketplace.

“The way people communicate, shop, discover brands and recommend reliable suppliers is constantly changing, so we have to think ahead to maintain our leadership within the online packaging sector.

“We’re delighted to announce the appointment of 4Ps Marketing, and we’re confident that we’ve found an ideal digital partner. Their multi-sector experience has really impressed us, as well as their ideas on how to communicate our extensive packaging knowledge and leading service to UK businesses in the future.”

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Barney Byfield
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