WINFertility Expands Affordable IVF Program in the Mid-Atlantic Region

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Uninsured Infertility Patients in Delaware and the Delmarva Peninsula get access to unique, bundled program for IVF treatment and medications, with below-market rates for each complete IVF cycle. The program is now available through the prestigious Reproductive Associates of Delaware fertility practice, with three locations in the state.

Fertility Starts Here.

Ferility Starts Here

...RAD intends to help break down the financial barriers for patients to become parents. Partnering with WINFertility helps us accomplish that.”

WINFertility, Inc., the leader in infertility management programs for insurers, employers and consumers, announced the extension of its consumer offering throughout the Delaware region. This most recent expansion increases the availability of high quality, affordable IVF treatment that remains financially out of reach for the many regional residents in Delaware, Maryland, New Jersey, Virginia and Pennsylvania facing infertility today who are without advanced infertility insurance coverage.

Unlike any other solution in the market today, WINFertility simplifies, streamlines and discounts fertility treatments for uninsured patients seeking to have a baby. State-of-the-art, evidence-based treatment programs for IUI, IVF, Egg Freezing and Third Party Reproduction are delivered by WINFertility’s contracted, credentialed network of fertility specialists. Infertility medications are included in the single, discounted, bundled price. There is no age or medical criteria required to enroll in the program. If treatment is indicated by a participating provider and the patient has no infertility insurance coverage, or has exhausted their benefit, she can enroll in the WINFertility Program. Typical patient savings per IVF treatment cycle in the Delaware market range from 10% to 40% or more, depending on specific treatments and medication doses required.

Incorporated in the unique consumer program is access to WINFertility’s FertilityCoach(SM) Nurses on a 24/7 basis for education and care coordination, a medical advisory board comprised of industry-leading reproductive endocrinologists and loan financing programs at preferred rates that enable patients to pay over time.

Available through Reproductive Associates of Delaware for infertility patients in Delaware, Maryland, New Jersey, Pennsylvania and Virginia.

“The RAD philosophy is to provide each individual patient or couple with comprehensive, compassionate fertility care. Our entire team provides clinical, genetic, emotional and financial services, support and programs that involve all aspects of care that each situation requires,” said Dr. Ronald Feinberg, Medical Director of IVF Programs. “The addition of the WINFertility Treatment Program helps us to uniquely address complete treatment that includes the fertility medications required to achieve successful outcomes. Our intention is to help break down the financial barriers for patients to become parents. Partnering with WINFertility helps us accomplish that.”

More Access for More Patients
“The Mid-Atlantic region is one of the most densely populated in the US. We are pleased to offer our unique program across a multi-state expanse of this growing territory, where so many struggle with infertility and its associated expenses,” commented Tom Boyajy, COO of WINFertility. “The WINFertility approach is to promote high quality infertility care at the most competitive cost. By affiliating with the most successful fertility program that achieves consistently outstanding success rates in the region, we are confident that WINFertility patients will be the recipients of both compassionate, patient-centered care and excellent clinical results. Coupled with WINFertility’s proprietary, bundled packages, fertility management expertise, and considerable buying power, we are convinced that Delawareans can now receive the very best IVF treatment value possible.”

“The WINFertility Consumer Program is a proven treatment program that has been enthusiastically adopted by patients in every market WINFertility has entered,” said Boyajy. “This consistent response is due to the compelling financial and clinical benefits of WINFertility’s offering that are distinct from other programs throughout the country. The Mid-Atlantic is an important market and we are very proud to be able to help so many who suffer from infertility. We are excited about our growing presence in the region and will continue to expand to meet consumer demand.”

About WINFertility
Founded in 2000, WINFertility is the national leader in infertility management programs, annually managing infertility treatment for many thousands of infertility patients for major insurers, employers and consumers. WINFertility leverages their fifteen year experience and clinical results in the fertility field, direct contracts with fellowship-trained fertility specialists, pharmaceutical manufacturers and national specialty pharmacies, to offer this unique consumer program to a growing base of individuals who seek out-of-pocket assistance. Patients without infertility insurance coverage in thirty-two states and over 100 locations can take advantage of WINFertility’s integrated platform to access evidence-based protocols, high-quality providers and discounts enjoyed only by the largest healthcare purchasers. For more information, visit us at

About Reproductive Associates of Delaware
RAD's IVF Center, established in 1995, is part of a full service subspecialty fertility practice with locations in Newark, Wilmington, and Dover, Delaware. RAD’s Board Certified physicians are Drs. Barbara McGuirlk, Ronald Feinberg, George Kovalevsky, Adrienne Neithardt, and Emelia Bachman. To learn more about Reproductive Associates of Delaware, visit them at

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Tom Boyajy, COO
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