Mediaplanet Releases "Oral Health Awareness"

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Awareness campaign sheds light on the importance of the oral healthcare routine, in light of the poor statistics concerning the state of oral health in the U.S.

Through the collaboration of key industry leaders in the field of oral health, we aim to educate readers about the steps required for a healthy and happy mouth.

Mediaplanet announces the launch of “Oral Health Awareness”, a cross-platform campaign distributed today as an 8-page print publication within The San Francisco Chronicle, and digitally across a network of online platforms, reaching over 3 million readers.

Poor oral health is quickly becoming an epidemic in this country, and can lead to such serious diseases as cancer and diabetes. “Oral Health Awareness” aims to educate readers about oral health as tantamount to general health and well being, and to provide them with information about behaviors and preventive measures they can adopt to cultivate a healthy smile, which can be the gateway to a healthy life.

The campaign succeeds in uniting the organizations, companies, thought leaders, and consumers in the oral health industry. Brooke Burke, Operation Smile advocate, graces the cover of the print component, while other contributors to the educational content include: the California Dental Association, the American Academy for Oral Systemic Health, the American Academy of Pediatric Dentistry, the American Academy for Cosmetic Dentistry, Oral Health America, and many more.

Healthcare professionals implore Americans to recognize the critical situation that is oral health in the United States today, with 80 percent of the population experiencing some kind of periodontal disease. This campaign serves as a platform for the industry’s call to action for readers to not only commit themselves to improving their oral health, but also to take pride in their smile – a gateway to self-esteem. Through the collaboration of key industry leaders in the field of oral health, we aim to educate readers about the steps required for a healthy and happy mouth.

Through this campaign, readers are provided with the steps and resources required to attain a healthy and happy mouth. Key topics include:

  •     The Oral-Systemic Connection
  •     Pediatric Oral Care
  •     Brooke Burke’s Experience Changing Lives with Operation Smile
  •     Basic, At-Home Prevention Techniques
  •     Tongue Cleaning
  •     It’s Time to Start Smiling: The Benefits of Cosmetic Dentistry
  •     Salivary Diagnostics and Other Advancements in Dental Research
  •     The Crisis in Older Adult Oral Care
  •     Prenatal Oral Care
  •     The Dangers of Early Childhood Caries
  •     The Ayurvedic Answer: Oil Pulling
  •     The Role of the Dental Hygienist
  •     Oral Appliance Solutions for Sleep Apnea

The campaign features the expertise of many professionals in the industry including: James Stephens, D.D.S.; G. Lee Ostler, D.D.S.; Warren A. Brill, D.M.D.; William G. Leffler, D.D.S.; Joyce Bassett, F.A.A.C.D.; Denise Bowers, R.D.H.; Luba Kisilyuk, D.D.S.; Christopher Fox, D.M.D.; Man Wai Ng, D.D.S.; Zameera Fida, D.M.D.; Burton Edelstein, D.D.S.; and more.

Special thanks is given to the campaign’s sponsors, including: Bonfit, Hello Products, DentaQuest, DentaQuest Online Learning Institute, OOLITT Advantage, Nierman Practice Management, Sunstar G.U.M., and Tanner’s Tasty Paste.

About Mediaplanet
Mediaplanet is the leading independent publisher of content-marketing awareness campaigns covering a variety of topics and industries. We turn consumer interest into action by providing readers with motivational editorial, pairing it with relevant advertisers, and distributing it within top newspapers and online platforms around the world.

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Sara Quigley
Mediaplanet
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