The benefit for the cause is unprecedented – it is completely free. There is no charge to set up a funding campaign, no charge to use it.
Philadelphia, PA (PRWEB) March 31, 2014
The company has developed a patent pending method that completely transforms the medium of crowd funding - where groups raise money online for specific projects. Crowd Funding has generated billions of dollars over the last five years and is clearly the fund raising wave of the future.
GiveToBenefit's approach is unique – it combines small businesses with local causes in a way that brings powerful benefits to both.
Causes come to GiveToBenefit and put up a campaign to raise money for a specific need. They select a merchant from the Participating Merchant area to fill the need, and then they promote the campaign to their support base. GiveToBenefit collects and holds the funds until the campaign is complete and then distributes it directly to the merchant.
The benefit for the cause is unprecedented – it is completely free. There is no charge to set up a funding campaign, no charge to use it and critically, unlike all other crowd funding sites – no fee is taken from the amount of money raised from a campaign. 100% of the funds raised go towards the purchase involved.
There is great value for the local merchant as well. It is given a free listing on the site, which has a full profile of the business complete with links to its website. The profile can be changed and updated at will.
The merchant’s presence shows its involvement with the local community, generating real customer loyalty while it expands its customer base. A small fee (5% of the funds raised) is charged to the merchant. The merchant receives the funds in advance, so it is never at risk.
“This is a really great tool for us,” says Dave Matthias, CEO of Penn Photomount in Aston, PA., who services the photography industry. He also has a long history with non-profit organization and other causes. “It allows us the chance to give our customers a really easy way to use our services. And it’s way more cost effective than a salesman. And on the cause side, the application takes away a lot of the grief of raising money, which is always a daunting proposition. This makes it easy.”
GiveToBenefit’s Participating Merchants span a large variety of businesses, each servicing a local customer base. From Hardware stores to pizza shops, from office supplies to musical instruments, each will meet the needs of local causes while solidifying its customer base and expanding its business.