“Game Plan’s disruptive business model is exciting and in my opinion the future of fitness and nutrition.”
Boston, MA (PRWEB) April 01, 2014
Game Plan(GPLH), a direct-to-consumer nutritional supplement company sold exclusively through their online platform, announced that its Board of Directors has appointed Brett Maloley as EVP of Sales effective immediately. Maloley previously founded Grow Equipment Group, a full service commercial fitness distribution company that grew to be one of the largest companies of its kind in the US.
In this role, Maloley will directly lead the acquisition of new personal trainers and joint ventures for Game Plan. By leading the company’s global accounts and global sales operations, he will be responsible for driving coordinated sales execution across all of Game Plan’s sales team.
“Game Plan’s disruptive business model is exciting and in my opinion the future of fitness and nutrition,” Brett Maloley said. “My full focus is growing our partnership network and allowing other great companies access to the Game Plan platform.”
Previously, Maloley has founded numerous fitness-consulting firms. He founded National Fitness Group LLC, a US based sales and distribution company responsible for launching the commercial version of the Helix Lateral Trainer. He then founded Grow Development Group LLC, a fitness business consulting firm that worked specifically with improving health clubs involved in franchise development and expansion. Most recently, Maloley founded Grow Equipment Group, a full service commercial fitness distribution company that grew to be one of the largest companies of its kind in the US.
“Mr. Maloley’s experience and network in the fitness industry is vast, and we are very excited to have him lead the sales division of the company,” said Chuck Hazzard, current member of the Board of Directors. “He will play an important role in driving the next phase of company growth in the rapidly-evolving health and fitness industry.”
About Game Plan
GPLH develops tools and products focused upon the intersection of three important market trends: proprietary nutritional supplements, exclusive networks of personal trainers and other fitness professionals, and proprietary technology. These tools allow our affiliate fitness professionals to coordinate fitness goals with our nutritional supplements at the key points of contact before, during, and after workouts and related consultations.
Forward Looking Statements
This release contains "forward-looking statements" that include information relating to future events and future financial and operating performance. The words "may," "would," "will," "expect," "estimate," "can," "believe," "potential" and similar expressions and variations thereof are intended to identify forward-looking statements. Forward-looking statements should not be read as a guarantee of future performance or results, and will not necessarily be accurate indications of the times at, or by, which that performance or those results will be achieved. Forward-looking statements are based on information available at the time they are made and/or management's good faith belief as of that time with respect to future events, and are subject to risks and uncertainties that could cause actual performance or results to differ materially from those expressed in or suggested by the forward-looking statements. Important factors that could cause these differences include, but are not limited to: fluctuations in demand for Game Plan's products, the introduction of new products, the Company's ability to maintain customer and strategic business relationships, the impact of competitive products and pricing, growth in targeted markets, the adequacy of the Company's liquidity and financial strength to support its growth, and other information that may be detailed from time-to-time in Game Plan's filings with the United States Securities and Exchange Commission. Game Plan doesn't undertake, and it specifically disclaims any obligation, to update any forward-looking statements to reflect occurrences, developments, events, or circumstances after the date of such statement.