MGM Grand Hotel - The Entertainment Authority
Our partnership with AALMG will allow us to not only offer unique products in our stores on property, but also to introduce The Entertainment Authority theme to retailers throughout the country.
Las Vegas, Nevada (PRWEB) June 03, 2014
AAll American Licensing & Management Group (AALMG) announced an expansion of their partnership with MGM Resorts International, with the signing the MGM Grand Hotel & Casino to develop a comprehensive, entertainment-driven licensing program. AALMG’s focus will be on delivering best-in-class licensees that will position the MGM Grand as “The Entertainment Authority” with a branded line-up of products ranging from fashion, swimwear and club apparel, to music-related accessories, home products and furniture.
AALMG will showcase the MGM Grand licensing opportunity along with licensing programs for the Mandalay Bay and Bellagio Hotels at the upcoming International Licensing Expo this month in Las Vegas.
“MGM Grand is recognized as a leader in entertainment in Las Vegas and we know when guests attend our concerts and sporting events, they often want to take a little piece of their experience back home,” said Scott Sibella, President & COO of MGM Grand. “Our partnership with AALMG will allow us to not only offer unique products in our stores on property, but also to introduce The Entertainment Authority thematic to retailers throughout the country.”
Reed Nettles, project manager and partner at AALMG said, “We are very excited to continue our relationship with MGM Resorts International, and when you think of top entertainment choices in Las Vegas, MGM Grand is top of mind. Our plan is to focus on the best of the best manufacturers to develop a branded merchandise program that is synonymous with entertainment.”
About MGM GRAND
MGM Grand is “The Entertainment Authority,” creating the ultimate Las Vegas experience. The AAA Four Diamond hotel features the astonishing KÀ by Cirque du Soleil; Brad Garrett’s Comedy Club; master illusionist David Copperfield and world-class entertainment at the Grand Garden Arena and Hollywood Theatre. MGM Grand offers signature restaurants by celebrity chefs including Tom Colicchio’s Craftsteak, Michael Mina’s PUB 1842, Emeril Lagasse’s New Orleans Fish House, Wolfgang Puck’s Bar & Grill and Michelin three star and Forbes Five Star restaurant, Joël Robuchon. The resort recently remodeled all rooms and suites in its main tower and launched the industry’s first-ever STAY WELL Collection. MGM Grand is home to many of today’s hottest DJs including Tiësto, Calvin Harris and Steve Aoki who share residencies between the brand new Hakkasan Las Vegas Restaurant and Nightclub and WET REPUBLIC, The Strip’s hottest day life destination. The hotel also features a state-of-the-art, non-smoking Five Green Key conference center, the Grand Spa, Cristophe Salon, CSI: The Experience and an inviting six-acre pool complex. Upscale accommodations include SKYLOFTS at MGM Grand, an exclusive boutique luxury hotel within the hotel and The Signature at MGM Grand, a luxury all-suite, non-gaming hotel located adjacent to the main resort. MGM Grand is a wholly owned subsidiary of MGM Resorts International (NYSE: MGM). For more information and reservations, visit mgmgrand.com or call toll free at (877) 880-0880 or find us on Facebook and Twitter or follow our blog.
About All-American Licensing & Management Group (AALMG)
All-American Licensing & Management Group (AALMG) is a full-service branding agency specializing in client management, licensing, endorsements and retail development. With offices in Los Angeles, Austin and NYC, AALMG has an impressive roster of clients ranging from top corporate brands to celebrities. Founded in 2011 by veteran licensing executives Tim Rothwell and Michael Gottsegen, AALMG provides their clients with a global network of relationships as well as a track record of success. Rothwell is a licensing and business veteran who has recorded the largest licensing deals, in multiple categories, in the industry. And with more than 30 years of retail experience, Gottsegen has garnered numerous awards including his induction into the In Store Marketing Institute’s “Hall of Fame.” For more information on AALMG, go to http://www.AALMG.com.
Contact:
Michael Gottsegen
(818) 749-7236
Michael(at)AALMG(dot)com