Jupiter, FL (PRWEB) May 02, 2014
Jupiter, Florida-based Red Spot Interactive, the industry leader in integrated marketing and customer acquisition systems for independent and multi-location local businesses, is proud to announce the hiring of Jimmy Rhoades as Chief Technology Officer. Rhoades most recently served as Director of Software Engineering for MedQuest Associates in Alpharetta, Georgia. Rhoades brings extensive experience from this 100 location company in multi-location systems integration along with analytics and customer relationship management product development (CRM). Rhoades will play a key role in shaping Red Spot’s technology strategy as the company embarks on its next phase of product growth and leadership for SMB advertising solutions.
“Jimmy brings to Red Spot a unique blend of experience spanning the entire breadth of IT systems and development,” said Jason Tuschman, President of Red Spot Interactive. “In addition, he's directed systems management and product development at an enterprise level for multi-location facilities with a deep understanding of integrating traditionally separated sources of data due to fragmented operating systems in the local business office”. Jimmy is a proven IT strategist and general manager with extraordinary vision and operational expertise within large, complex multi-location organizations. I am thrilled to welcome Jimmy to Red Spot.”
While at MedQuest, Rhoades established and oversaw a team of developers that created systems integration for over 100 stand-alone MRI facilities, doctor’s offices, and hospitals. To combat out-of-date manual data gathering, which is often inconsistent, error prone and time and labor intensive, Rhoades developed and managed systems that gathered and consolidated disparate information to provide real-time provider communication and scheduling across the entire enterprise. The result was a process that ultimately streamlined technology systems, optimized workflow and analytics, while allowing for a positive consumer experience through the scheduling, service, and analytics process. This experience will extend Red Spot’s product leadership position as the only end-to-end solution for real time new and existing customer appointment acquisition and associated return on investment analytics for the SMB market.
Prior to his work with MedQuest, Rhoades spent two years with Lucent Technologies as a DBA/Web Developer. Beginning his career as a Computer Operator with HealthSouth, Rhoades was then employed with Vulcan Materials Company as a Systems Analyst and Shaw Industries as a Systems Engineer. Rhoades hold a degree in MIS from the University of Alabama at Birmingham (UAB) and earned an MBA from Shorter College.
“Red Spot’s Integrated Marketing and Customer Acquisition Platform integrates the entire small business marketing and customer acquisition process, from advertising and appointment scheduling, through to real time ROI measurement by online and offline marketing channel,” added Tuschman. “This is the only way SMB advertisers can maximize advertising profits and scalability. I believe that Jimmy’s experience can only improve and further enhance Red Spot’s already successful platform.”
About Red Spot Interactive
Since 2011, Red Spot Interactive has developed and implemented a SaaS-based integrated marketing and customer acquisition platform for small business advertisers to optimize and maximize ROI from their online and offline marketing channels. The objective results from our platform have been $15,000,000 earned in gross margin by our first 50 small business clients, and over 30,000 consumer appointments implemented across our first 100 clients. Through the proprietary integration of media targeting, lead management, operational and ROI based analytics, along with client retention technology, RSI drives the highest revenue possible from every marketing channel available to small business advertisers. With robust real time ROI reporting by marketing channel, RSI’s platform is designed for small business advertisers to generate, track, and optimize sales and ROI, not just leads. Our proprietary technology and services combine all critical transaction points for unit and conversion rate optimization and analysis of the entire marketing and customer acquisition funnel into one simple-to-use system and reporting dashboard. As well, through our platform, small businesses achieve scalability and time savings in their operations by receiving all necessary tools for website analytics, advertisement creation, customer retention and lifecycle marketing, along with online reputation management through one interface.
For further information, visit http://www.redspotinteractive.com.