"SWIG MEDIA's distribution solution was guided by the needs of the distributors,” stated Gulas, "which are markedly different from the product manufacturers and software service providers, who created much of the solutions current in place"
Los Angeles, CA (PRWEB) April 14, 2014
SWIG MEDIA launches SWIG GLOBAL TELEVISION NETWORK, an online media destination, using proprietary technologies that eliminates the costliest components of online distribution: transcoding and a Content Delivery Network. Additionally, SWIG MEDIA's extreme compression, at 0.3% or less, without comprising production level quality, offers peerless bandwidth conservation and therefore, even more savings. "SWIG MEDIA's digital distribution solution was guided by the needs of the content creators and distributors,” stated Ivan Gulas, CEO of SWIG MEDIA, which are markedly different from equipment manufacturers and distribution service providers whose agenda is to sell more hardware and software products and/or to profit from the technology services needed to deliver media content."
SWIG began nearly three years ago by launching the SWIG TV App, using best available third party technologies and delivery solutions, to offer short and long-form content channels on a single App. Despite compelling content, considerable marketing efforts, and a global market penetration, the high cost of digital distribution left essentially no revenue for the content creators and SWIG. "Technology in its infancy, as is the case with digital distribution, is always too costly, too complicated and requires too much technical knowledge to operate, whereas with more sophistication, technology becomes essentially invisible, far less costly and simple to operate, as is the case with turning on a light, or using an ATM machine," added Gulas, a serial entrepreneur and innovator, whose first technology start-up in the late 90's became a market leader in facial animation and visual effects, with WIRED naming him one of 20 people re-inventing Hollywood.
"Our frustrations, which mirrored concerns throughout the digital distribution marketplace, motivated us to create our own Disruptive Technology R&D Division, and ultimately a merger last November, with an Innovative Technology Company in Germany, whose founder, Dr. Gunter Schubert, is now CTO of SWIG MEDIA,” stated Gulas. "The merger between the two companies enabled us to leap-frog into the next generation of distribution. We created the most sophisticated end-to-end distribution solutions that include five patent pending technologies and thousands of lines of proprietary code to achieve our goal, which was: to deliver the very best video quality (including 4k) and user experience, with peerless piracy prevention, requiring no technical skill to utilize and manage, all at a fraction of existing distribution costs,” added Dr. Schubert.
Markus Schubert, EVP and Head of Software Development, noted that every aspect of the video delivery, including ingestion, geo-sensitive ad insertion, rights management, transactions and all other business management tasks, have been combined and are managed by a single multi-dimensional Big Media Distribution Data Bank. "Furthermore,” added Markus Schubert,” intelligence added to both the player on the user side and the Central Data Manager, and real-time interaction between the two provides us with highly advanced geo-location information which enables the placement of local ads globally. Additional features, such as minute-by-minute feedback from the player with information about what portion of the video was watched or skipped, provides valuable analytics to both content creators, and sponsors of our channels."
Beyond dramatically reducing the cost of distribution SWIG MEDA and, Swig Global Television Network also formed a relationship with Vidillion, a Company uniquely positioned to monetize worldwide distribution. "Vidillion's proprietary patent pending software that allows precisely targeted ads based on device, profile, geography, language and their individualized ads per viewer, provides the ability to maximize ad revenue per country which is a major benefit to our international channel content partners, global viewers and SWIG" stated Gulas. Dennis Nugent, Founder and COO of Vidillion added that Vidillion delivered CTV ads to 98 countries last month, and emphasized their ability to maximize fill rate and revenue.
ABOUT SWIG MEDIA
SWIG MEDIA is a Comprehensive Global Digital Video Distribution Provider and a Disruptive Entertainment Technology Company with Corporate Headquarters in Los Angeles, USA and Technology Headquarters in Plauen, Germany. The Company was created in November of 2013, through the merger of two Companies, SWIG Global Mobile Entertainment Network founded by Ivan Gulas and Innovative Media Technology Company founded by Dr. Gunter Schubert in Germany.
SWIG Global Mobile Entertainment Network (SWIG.TV) was launched in 2011 using the best available third party distribution solutions. Shortly thereafter, for reasons noted previously, the company began in-house technology development efforts. SWIG.TV grew rapidly to become early market leader in global wireless entertainment accessed from a single app, anytime and anywhere. Selection options on SWIG.TV include: daily refreshing short-format TV series, music, comedy, indie and festival films, and international channels in their original language. In October of 2013, Swig formed a strategic Partnership with YouKu in Chin and launched the ChinaVision Network, which include innovative made-for-web movies and series on the YouKu Original Channel; mainstream movies and series on the Dynasty Channel; hit television series on the Metan Channel; original movies from Linksus Media; and popular cartoons on the Supernova and Cartoonigans Channels, with more channels and content coming online over the coming weeks.
SWIG MEDIA's newly launched SWIG GLOBAL TELEVISION NETWORK is running completely on SWIG MEDIA's proprietary SWIGSTREAM DELIVERY NETWORK and the App is available free of Charge at iTunes and Google play (links at http://www.SWIG.TV). The Company is also launching SWIGFLIX, shortly as a premium subscription and PPV service that will also offer streaming UHD (4K) content. For Demo of SwigStream Delivery Network (SDN) 4K at 5.7Mbp, please visit SwigMedia.com Demo page.
In addition to Channel Partnership opportunities on SWIG GLOBAL TELEVISION NETWORK, and Content Distribution on SWIGFLIX, comprehensive distribution services are now offered by SWIG MEDIA, including a turn-key, 'White Label' TV Everywhere product for TV Networks, Studios and Distribution Companies, as well as Software as a Service (SaaS). http://www.SwigMedia.com
Vidillion built the first connected TV monetization platform, VidTizer. VidTizer enables video content owners and video service providers (VSPs) to make money from content viewed on connected TVs. Vidillion's proprietary patent pending software allows precisely targeted ads based on device, profile, geography, language and context and verifies ad delivery. Vidtizer's three tier hierarchies of business rules maximizes the revenue from ad inventory and allows content distributors to limit ads to viewers based on profile such as religion, language, device, content or other parameters. Vidtizer includes the Vidillion Versatile Anonymous SysTem (VAST) proxy server that allows delivery of ads to non-VAST compliant devices. Vidtizer uniquely offers content owners the means to instantly monetize their video content on connected TVs. For more information, please visit http://www.vidillion.com.
For SWIG GLOBAL TELEVISION Channel Partnership Inquires, please contact: info(at)SWIG(dot)tv