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mPortal Extends Reach to Wearable Devices
  • USA - English


News provided by

mPortal

Apr 07, 2014, 12:10 ET

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McLean, Va. (PRWEB) April 07, 2014 -- mPortal, a global leader in providing superior mobile experiences across connected devices, has upgraded its cloud-based SPRINGBOARD® Mobile Experience Platform to integrate with wearable technologies, including Google Glass and the Pebble smartwatch. The initiative reflects mPortal’s “mobile-first” approach to design and development, as well as the company’s ongoing commitment to remain at the forefront of emerging mobile and connected device technologies.

Early success stories in the wearable device market point to two important drivers: a focus on specialty apps targeted at specific verticals, and a mobile-first approach to the user experience.

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In an increasingly mobile world, the number and types of devices continues to steadily grow. This ecosystem is now starting to expand out to include wearable devices, which are taking the ubiquity of the Internet one step further than smartphones and tablets have done in recent years. Although wearable computing technology is considered to be in the early stages, wearable devices are a fast-emerging category with varying forecasts that reach up to 27.3M units in 2018. (IDC Forecast and Analysis 2014 – 2018.)

By integrating ScreenBee™, a white label video discovery and socialization application that is based on mPortal’s SPRINGBOARD Media product, with Google Glass and Pebble, users will soon be able to decide what to watch on broadcast TV and on-demand videos on their wrists and eyeglasses. The ScreenBee app, which extends cable providers existing services to connected devices, provides an easy-to-use interface featuring high resolution photos, program details, filtering capabilities, reminders, and integration with Facebook and Twitter.

“As the mobile and connected device ecosystem continues to change at a rapid pace, from the underlying network infrastructure to device types and operating systems, there has been a significant value shift to the upper layer of the stack, i.e. apps and services,” said DP Venkatesh. “Early success stories in the wearable device market point to two important drivers: a focus on specialty apps targeted at specific verticals, and a mobile-first approach to the user experience. We consider this approach our guiding principle for design and development, one that we are aggressively applying to wearable technology.”

In addition to its new Google Glass and Pebble implementation, mPortal’s ScreenBee app is also available for laptops, smartphones and tablets. To learn more about ScreenBee, visit http://www.mportal.com/apps/screenbee/ or download it at https://itunes.apple.com/us/app/screenbee/id549168197?mt=8.

About mPortal Inc.
mPortal, founded in 2000, focuses on providing superior end user experiences for mobile content and applications across smartphones, tablets and other Internet-connected devices. Its offerings are targeted at telecom, cable and media providers who are looking for solutions that address the discovery, delivery and monetization of “over-the-top” IP-based apps and services.

Our customers to date include many of the world’s leading companies such as AT&T, Bright House Networks, Cablevision, Comcast, Cricket Communications, Cox Communications, Disney Mobile, Mobile ESPN, Reliance Infocomm, TELUS, TV Guide, Time Warner Cable, and Verizon Wireless.

For more information, please visit http://www.mportal.com.

SPRINGBOARD is a registered trademark of mPortal Inc. All other trademarks are the property of their respective owners.

Holly Dowden, mPortal, http://www.mportal.com, +1 (703) 582-4209, [email protected]

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