This new platform allows me to amp up my creativity with a fresh design each month, created exclusively for Tea Towel Time
Brooklyn, NY (PRWEB) April 09, 2014
Claudia Pearson, known for her colorful, whimsical line of tea towels sold at the Brooklyn Flea and boutique retailers, recently launched Tea Towel Time, a subscription website, just in time for Mother’s Day gifting.
The first tea towel designed to be sold exclusively on the new website is May Flowers, featuring brilliant crimson nasturtiums and assorted greenery. Members who sign up by April 15 will also receive a charming Preserve tea towel adorned with a jar of jam and fresh berries.
Tea Towel Time offers 3, 6, or 12-month subscriptions for just $20.00/month (including shipping). “I usually release 3-4 new designs a year, but this new platform allows me to amp up my creativity with a fresh design each month, created exclusively for Tea Towel Time,” notes the prolific illustrator. “I’m hoping these towels become collector’s items for my most dedicated fans.”
“Inspired by English tea-time tradition, I wanted to create something attractive yet utilitarian. I searched high and low for tea towels that are absorbent, lint-free and wash beautifully,” Pearson points out. The 100% cotton tea towels are designed in Brooklyn, and sewn and printed in the USA, which is an important selling point for customers who like to “buy local.” In addition to being attractive and absorbent, tea towels also eliminate the need for wasteful paper towels. They are ideal for drying fine china and crystal and cleaning up spills.
Claudia Pearson’s 100% cotton, flour sack tea towels are a thoughtful, and affordable, gift idea: perfect for Mother’s Day, hostess gifts, thank you gifts, holidays and more. Claudia recommends wrapping a bottle of wine, a plate of cookies, or a jar of jam in a keepsake tea towel for a lasting impression.
Having sold her eponymous line through boutique gift shops, museum stores, and websites such as etsy.com, fab.com, withlovefrombrooklyn.com, and via her own website, Pearson was keen to embrace a hot new form of e-commerce, the subscription website. “In addition to showcasing my own designs, my goal is to invite established and emerging illustrators to create tea towels for Tea Towel Time,” she adds.
Claudia Pearson Bio
British-born, Brooklyn-based illustrator, Claudia Pearson is renowned for her whimsical style and bold sense of color. Her work has been published in magazines such as The New Yorker, The New York Times, Elle and Travel & Leisure. In addition to her own line, she also designs housewares for West Elm, Crate & Barrel and other major retailers here and abroad. See more of her work on her portfolio website: claudiapearson.com.