Denver (PRWEB) April 09, 2014
Pytch, the mobile division within ClickBank, announced today the launch of its Pytch SDK featuring performance advertising for mobile applications. Beginning today, mobile developers can quickly and easily accelerate their ad revenues when integrating the Pytch SDK into their iOS or Android app.
All mobile ads are contextually relevant based upon behavioral targeting. Furthermore, Pytch serves both traditional banners and rich media ads leveraging interactive video placements that are proven to outperform other mobile ad units and networks. In fact, some mobile developers involved with the early beta have seen up to $25 eCPM when serving video ads from the Pytch mobile monetization network.
As a result, Pytch has already become a $40 million mobile monetization business for ClickBank, and accesses one of the world’s largest and most trusted performance-based advertising networks. Web affiliates using ClickBank have already received over 3 billion in payouts over the company’s history, and now mobile app developers can cash-in on the high-performing ad revenue as well.
“There are already large brand-based ad networks in the mobile environment, but we haven’t seen performance advertising make the impact we know our network can provide,” said Matt Hulett, CEO of ClickBank. “Pytch provides a huge opportunity for mobile developers to shift those ad-performance dollars from the Web to the smartphone and tablet environment.”
Mobile developers can easily integrate the new Pytch SDK to run performance advertising that offers greater monetization than traditional mobile ad networks. Some of the features included in these new monetization tools for mobile developers include:
- Superior Monetization Services. Beyond high-performing advertising solutions, developers are also compensated on a competitive rate that is always paid on time for running ads from Pytch’s mobile ad network. In fact, Pytch’s underlying mobile monetization service is already generating millions of dollars on mobile.
- Contextual and Behavioral Targeting Engine. Through a unique targeting engine, rich media ads are served in-app based on relevant context and/or the analytics of millions of online purchases of digital goods across a wide range of categories and devices. That means developers will easily achieve a strong ad revenue stream that feels like a natural and relevant part of the mobile experience for consumers.
- Massive Mobile Ad Network. Pytch features ad-serving technologies that tap into a huge network of performance-based ad demand across a wide range of verticals including health and wellness, personal finance, and relationships. Pytch supports standard IAB formats for mobile ads as well as custom video performance-based ads that we call Mobile Sales Pytches (or MSP for short). These custom ad units borrow the performance-based advertising lessons from the Web and optimize them for the mobile environment.
Mobile developers that want to increase ad revenues can go to Pytch.com to register, and then download the Pytch SDK. It takes only minutes to integrate the SDK into an iOS or Android app, to see these high-performance ads at work, increasing revenues.
For more information about Pytch, visit http://www.Pytch.com.
Built upon a trusted $40 million mobile commerce business established by ClickBank, Pytch is a monetization service combines ad-serving technologies and e-commerce solutions to help mobile developers and advertisers drive revenue growth across the web, smartphones and tablets.
ClickBank is all about helping entrepreneurs worldwide reach their financial goals. By combining its digital commerce and marketing platform with its global marketing network, ClickBank has helped hundreds of thousands of entrepreneurs create, manage and sell digital products (e-books, how-to videos, audiobooks). From getting in shape and dating advice to learning how to start a business, ClickBank’s digital products are some of the hottest selling products online, which is why ClickBank consistently ranks as one of the most highly trafficked e-commerce platforms with 30,000 digital transactions per day across 190 countries. For more information, visit http://www.clickbank.com.
ClickBank and Pytch are a trademarked. Other products and company names mentioned are the trademarks of their respective owners.
Rubii Media for ClickBank