Waterstone Management Group Partner Scott Haug Joins Nuevora’s Board of Advisors

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Consulting Strategy Veteran Haug Joins Technology Industry Luminary Steven Mankoff To Help Accelerate Nuevora’s Product Offerings In Big Data Analytics

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I look forward to combining Waterstone’s deep knowledge of the technology and payments sectors with Nuevora’s leading edge analytics solutions to drive significant value for our clients in these sectors.

Nuevora, a leading big data analytics and apps firm, announced today that Scott Haug, a partner at Waterstone Management Group, has been named to Nuevora’s advisory board. Waterstone is a boutique strategy consulting firm focused on the technology, payments, and information product industries.

“We are thrilled to have Scott Haug on our advisory team,” said Phani Nagarjuna, Founder and CEO of Nuevora. “He has an outstanding track record in helping clients drive new product innovation and marketing driven growth strategies in technology-enabled environments. Scott will be an invaluable member of the team as we continue to elevate our value proposition to align the corporate C-Suite objectives.”

Haug’s distinguished career includes more than 20 years of strategy consulting, executive management, and business development experience with some of the world’s most progressive companies to develop growth, value creation, acquisition, and performance improvement strategies particularly in complex, technology-enabled environments. Additionally, he has significant experience architecting programs that leverage next generation customer insight and analytics capabilities to identify value creation opportunities. At Waterstone, the majority of Haug’s focus is centered around evaluating and launching next generation product/solution plays within the payments, cloud computing, and connected commerce ecosystems.

“I welcome the opportunity to be part of Nuevora’s exciting impact and growth in the big data analytics space. I especially value Nuevora's platform-driven business model to deliver big data analytics apps that solve key marketing problems in a systematic way. Combined with that, Nuevora’s results-focused road-mapping methodology, nBAM™ (Big Data Analytics Maturity Framework) to Big Data is a big differentiator in the marketplace, and am excited to take part in this endeavor," said Haug. “I look forward to combining Waterstone’s deep knowledge of the technology and payments sectors with Nuevora’s leading edge analytics solutions to drive significant value for our clients in these sectors.”

Prior to joining Waterstone, Scott was an executive with MasterCard Worldwide serving as a senior leadership team member within the Advisory Services business to drive next-generation payments strategies, deal pursuits, and partner/account strategy development and execution. Before joining MasterCard, he was Partner/Vice President with Capgemini’s Strategy and Transformation practice (formerly Ernst & Young Strategic Advisory Services) where he held both region and practice leadership roles. He also served as Managing Principal with Cresap/Towers Perrin’s general management consulting practice where he co-led the firm’s sales strategy practice and a joint venture with a Japanese strategy consulting firm (Corporate Directions, Inc., a BCG spin-off).

Scott holds an MBA in Finance and Marketing from the Anderson Graduate School of Management at the University of California, Los Angeles. He received a BA in Economics and a BA in International Relations from the University of California, Berkeley. Currently, he is a founding Board Member of the Pyramid Autism Center (and pro-bono COO) and recently served on the Board of Growers First – focusing on improving the economic sustainability of rural coffee farmers. Scott was recently named one of UCLA Anderson’s “100 Most Influential Alumni”.

About Nuevora
Nuevora is a unique Big Data analytics solutions provider that helps leading organizations achieve positive, high-impact business outcomes via continuous and context-sensitive predictive insights. Nuevora’s analytics platform enables faster, scalable, and intuitive development and application of predictive insights by business users. Our predictive apps are targeted to optimize specific business problems across a given business process. Nuevora’s predictive solutions power smarter marketing for effective customer acquisition, retention, and life-time value growth leading to enhanced customer equity and profitable growth. Some of the leading Fortune 500 organizations experience success with Nuevora. Nuevora is headquartered in the Bay Area, CA. Visit our website at nuevora.com.

David Schutzman

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