Novato, CA (PRWEB) April 10, 2014
Zenni Optical (http://www.ZenniOptical.com), the world’s leading online optical retailer providing the most inexpensive, high-quality prescription eyewear available anywhere, has been chosen as a Webby Awards Official Honoree in the Shopping Website category.
Zenni Optical Marketing Manager David Varnai said this marks a recognition that Zenni’s website delivers an outstanding, even award-worthy online shopping experience for customers of prescription eyeglasses, particularly since Zenni’s revamped website was unveiled in November to almost universal acclaim from customers. As an Official Honoree, Zenni takes its place among the top 15 percent of more than 12,000 entrants.
“This is incredible validation of our retooled website’s beautiful, uncluttered design and streamlined, user-friendly experience,” Varnai said. “Along with the great testimonials we’ve gotten from our customers, this win honors our designers and developers and also our customers – whose feedback regarding changes to the website, much of which we implemented, was invaluable.”
The Webby Awards were established in 1996, in the early years of the internet. They are presented by the International Academy of Digital Arts and Sciences, a 1,000-plus member body including such luminaries as Kevin Spacey, David Bowie and Arianna Huffington. Nominees will be announced in April and the awards ceremony will be held later in the spring.
Northern California-based Zenni Optical, launched in 2003, is the leading online retailer of prescription eyewear. Using the most current optical materials and the most up-to-date manufacturing processes, our glasses are custom-made and come directly from our factory to you. With no middlemen, no retail-space overhead, and practically no advertising budget, we have realized our dream of providing the best value eyewear in the world.