Sprocket Communications Inc. Leverages Flourish Program to Build Social Media Strategy

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Social Media Service Helps Both Small Businesses and Students Achieve Growth

Sprocket Communications Inc. has just completed a three-month stint with the Flourish Program, a premium social media service that helps businesses save time, generate increased online traffic, and access new ideas and resources.

Sprocket Communications Inc. (Sprocket) is a copywriting agency that provides content development services to organizations in the B2B space.

“Being a copywriting agency, finding and developing content wasn’t the issue. But knowing where and how to post that content on social media was something we weren’t doing particularly well,” states Heather Gramlow, Principal at Sprocket. “The Flourish team came in and conducted an audit of our social media state of affairs, then made some great recommendations on how to step up our game.”

The four-member student team created banner graphics, mapped out an editorial calendar and made content recommendations. The team also researched and implemented an automation tool that helps keep Sprocket’s postings rolling.

“We’re very pleased with what the Flourish team achieved in a three-month period. We now have a social media plan that’s sustainable,” says Ms. Gramlow.

Sprocket’s next step: to engage a second Flourish team to help with ongoing social media initiatives.


About Sprocket Communications Inc.
Sprocket Communications Inc. is a copywriting agency that helps businesses connect with customers in a professional and cost-effective way. We develop content for white papers, case studies, social media and blog posts, websites, direct mail/email campaigns, elevator pitches, taglines and more for organizations in technology, green tech, professional services, creative and non-profit sectors. Founded in 1998, Sprocket has a team of writers, each with their own unique style and expertise.

For more information about Sprocket Communications Inc.:
Heather Gramlow     
1111 Davis Drive, Suite 1-129, Newmarket, Ontario L3Y 9E5

About Flourish
Flourish is a premium social media service developed by students, social media and website consultants, and chief innovation officers designed for one single purpose – to help participating businesses flourish. Social media savvy students from various colleges and universities help businesses gain new customers via the use of various social media platforms. Flourish’s objective is to be of service (and to provide a competitive advantage) to tomorrow¹s leaders – our students. We do this by helping companies find new growth and/or marketing opportunities and utilize bright, prescreened students to help participating companies fulfill their growth objectives.

For more information about The Flourish Program:
Taimour Zaman    

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Nigel Scott
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