Toronto, ON (PRWEB) April 12, 2014
Business Review today announces Landline Assassin as their Most Innovative Canadian Company of 2013. The Toronto-based telecommunications startup is taking on the giants like AT&T and Verizon head on in their fight to eliminate the landline from North American households.
The statistics regarding landline abandonment are staggered. According to the NHIS survey put on by the Centers for Disease Control last year, “The number of U.S. adults with a mobile phone but no landline rose to 34% in the first half of 2012. That percentage is ticking up roughly two points every six months — a fairly rapid clip.” This effect is even larger in low income neighborhoods, where families often struggled to pay bills for both their home phones and their cell phones. According to the same study “adults living in (39.9%) or near poverty (32.9%) were more likely than higher income adults to be living in households with only wireless telephones.”
According to a recent news break by MarketWatch, even the big phone companies are beginning to see the writing on the wall. In the aftermath of Hurricane Sandy last year, Verizon decided not to rebuild much of the destroyed landline infrastructure. “This is a peak into the future,” Landline Assassin CEO Zach Obront said.
Landline Assassin is poised to help smooth this transition that is soon to face many North Americans with a variety of plans focused on bridging the gap into wireless-only life.
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