Oakland, CA (PRWEB) April 15, 2014
NugMedia, a company that operates several popular Cannabis culture-themed websites, today announced the introduction of an advertising network program for the marijuana industry that enables publishers to attract a larger audience to consume their content, and in turn, drive their advertising-based revenue streams. In addition, the program is a powerful platform for advertisers to promote their brands and products to a massive audience of Cannabis culture enthusiasts who rely on NugMedia's online properties for their daily dose of marijuana industry news and entertainment content.
The NugMedia advertising network links publishers with the top Cannabis brands in the industry, and enables them to control and select which ads to feature on their websites. With NugMedia's automated and targeted approach for delivering the right ads to the right audience, publishers will be able to increase their click-through rates, and ultimately better monetize their website traffic. NugMedia's advertising network also features a content exchange program that enables publishers to expand the readership of their most popular content.
For advertisers, the program provides a powerful platform for reaching potential customers by offering a richer and more personalized experience for members of the Cannabis community who are looking for products and services that appeal to them. Companies in the marijuana industry that are often unable to place their ads on "traditional" ad networks can now promote their brands and products to an online audience comprised of millions of Cannabis culture enthusiasts. Furthermore, advertisers can select which websites their ads will appear on, thus providing a more targeted approach for reaching potential customers. This customized platform enables advertisers to better control their cost per impression and also provides them with real-time analytics to monitor and evaluate the performance of their ads.
"Our team's deep experience in operating several successful media companies, combined with the enormous and loyal community of Cannabis culture enthusiasts we've amassed on NugMedia's online properties, has enabled us to deliver an advertising program that provides a unique and powerful platform for publishers and advertisers to grow their businesses," said John Oram, Director at NugMedia.
NugMedia operates Cannabis culture-themed online properties and offers turnkey solutions for companies in the marijuana industry to market their products to online consumers. NugMedia's Cannabis-themed websites attract more than 700,000 monthly unique visitors and 1.9 million monthly page views, which makes the company's collection of online properties one of the largest online Cannabis culture communities in the world. The management team at NugMedia consists of a group of successful Cannabis business veterans, entrepreneurs, artists and developers with decades of combined experience in the Cannabis industry. NugMedia properties include TheNug.com, NugBooth, and the soon-to-be launched NugBoard. For more information, visit http://www.nugmedia.com , like us on Facebook, or follow us on Instagram @TheNugster!