Partners Channelinsight and EnablePath Collaborate To Extend the Experience to Indirect Channel Sales Organizations

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Leading partners Channelinsight and EnablePath join forces to deliver best-in-class services to give manufacturers real-time channel partner and customer performance visibility.

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We are quite excited about the alliance and have already started working on joint projects with mutual customers and prospects.

Channelinsight, a global company offering the only cloud-based channel data management solution, and EnablePath, one of’s largest Gold Cloud Alliance Partners and the cloud consulting arm of global Information technology services provider Birlasoft, announced today an alliance that will extend the experience for manufacturers with indirect channel sales organizations. Together, these channel experts can help companies develop a foundational roadmap that aligns technology to business goals, and to define the best platforms and application footprints to achieve results.

By providing up-to-date information on channel sales, Channelinsight's channel data management solution stack significantly increases channel sales bookings within, allowing companies to realize sales as they happen – which translates into quicker revenue recognition.

Through this partnership, manufacturers with multi-tiered distribution channels will:

  • Receive real-time channel partner and customer performance visibility for channel and account execs
  • Identify and recruit new high-potential resellers and end customers buying across multiple distributors and geographies
  • Quickly identify out-of-warranty products – this visibility allows you to renew maintenance agreements and stop providing free support
  • Automatically close deal/design registrations from lead to shipment, saving time and driving increased partner loyalty
  • Forecast channel sales just like direct sales in

“We are quite excited about the alliance and have already started working on joint projects with mutual customers and prospects,” stated Bob Smith, President & CEO of Channelinsight.

“We look forward to being able to provide our customers with the enhanced channel data management capabilities that Channelinsight brings to the table. It is a natural strategic progression for EnablePath as we continue to partner with the strongest solution providers in the ecosystem,” said Ernie Riddle, President of EnablePath

About Channelinsight
Channelinsight’s cloud-based channel Customer Data Management solution provides manufacturers with visibility into every partner and every end-customer in every transaction, in real time – allowing them to gain the insight necessary to drive sales and optimize inventory. Channelinsight collects “raw” POS and inventory data from tens of thousands of channel partners globally, and processes over $120 billion in channel sales transactions annually. Customers benefiting from this 7x24x365 solution include: HP, TE Connectivity, AMD, Sharp Electronics, Microsoft, Smart Technologies, Corning Life Sciences, and more. Channelinsight is backed by Rho Ventures, Sequel Venture Partners and Vedanta Capital, and is headquartered in Denver, CO with offices in Palo Alto, CA, as well as globally. For more information on Channelinsight’s products and services, go to

About EnablePath
Headquartered in Atlanta GA, EnablePath is a Gold Cloud Alliance Partner and the cloud consulting arm of Birlasoft, a division of global multi-billion dollar CK Birla Group. EnablePath focuses exclusively on the cloud computing marketplace and the ecosystem, and has served customers across US across industries including financial services, healthcare, manufacturing, media and technology. EnablePath has an experienced team of Certified Consultants and provides specialized, quality oriented consulting services and support for its clients in the sales, service, marketing and related cloud environments. EnablePath has been growing at an average rate of 65% year on year and has successfully completed more than 2000 CRM projects in the commercial mid-market and enterprise segments. For further information, visit

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Renee Real
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