PILMMA's Super Summit is Set to Take Chicago by Storm

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Legal marketing and management powerhouses Larry Bodine and Micki Love join PILMMA President, Ken Hardison and the mastermind behind Priceline.com and FreeCreditReport.com, Fred Catona, for what is set to be PILMMA’s best event yet, July 17th-19th, 2014 at the Hyatt Regency O’Hare in Rosemont, IL.

PILMMA’s 2014 Super Summit, July 17th – 19th at the Hyatt Regency O’Hare in Rosemont, IL, will provide proven practical ideas that are easy to implement and guaranteed to double any firm’s caseload. The best and brightest minds in legal marketing and management will cover the latest trends in the industry during this three-day intense workshop with PILMMA.

Larry Bodine, is the acting Director of Content for USLegal.com, and the former Editor in Chief of Lawyers.com, a service of LexisNexis. With 11 years of experience as business development trainer helping hundreds of law firms generate revenue and get new business, he’s a natural for PILMMA’s spot-on approach to firm success through the use of cutting edge marketing tactics. A former litigator, Mr. Bodine has served as an expert witness in litigation involving Internet marketing disputes. And in Chicago, he will be sharing his Internet marketing expertise with attendees. He writes daily on the LawMarketing Blog.

Micki Love, serves as Chief Operating Officer of Hughes & Coleman Injury Lawyers where she has been employed for over 20 years. Hughes & Coleman has seven offices located in Kentucky and Tennessee. Ms. Love has demonstrated the knowledge it takes to lead a staff of more than 100 employees and to grow a firm across the country. Ms. Love also serves as the facilitator for M&L Marketing and Management and has worked with countless personal injury law firms, giving them direction and building their knowledge of legal management and marketing. She has been a presenter at several seminars including ATLAS, PILMMA, 360 Trial Advocacy and The National Association of Trial Lawyer Executives. PILMMA is pleased to have her with them once again to provide an update on management dashboards and what they can do for law firms.

The excellence of a marketing mastermind like the BILLION-DOLLAR-MAN, Fred Catona is hard to deny. He is the only marketer in history to take a start up from zero to $1 billion in sales in just 18 months, PRICELINE.COM. He then went on to build another billion dollar brand FREE CREDIT REPORT.COM. He is one of the most distinguished marketers in the country and the most successful advertising specialist on record in his category. Fred’s work for marketing set a record, as far as we know, for the most revenue for any startup company creating a business valuation of over $20-billion in just 24 months. Fred is best known for implementing marketing strategies utilizing celebrity-driven, direct-response advertising. He has signed various celebrities, including Richard Simmons, Fran Tarkenton, Randy Jackson, Paula Abdul, and Kathy Ireland to spokesperson endorsements. His experience spans all phases of marketing including Internet, Print, TV, Radio, Home Shopping, and Infomercials. He has been featured in over 100 TV, radio, magazine and online media outlets and will now present the keynote for PILMMA.

To see a full agenda or to register for this event please visit http://www.pilmmasummit.com. There is an additional discount for both members and non-members who register before April 30th, 2014.

The Personal Injury Lawyers Marketing and Management Association (PILMMA) is the premiere organization dedicated to providing injury and disability lawyers with the information they need on how to better market, manage and grow their law firms. Each year PILMMA holds Marketing and Management events that bring together the best minds in the industry along with personal injury and disability lawyers from across the country to discuss the latest innovations and strategies in the world of legal marketing. To learn more about PILMMA, visit http://www.pilmma.org.

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Valerie Beasley
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