Essentially, the entire set is backed by state-of-the-art LED Curtains, lending a living, breathing quality to the new set.
Ocoee, FL (PRWEB) April 17, 2014
FOX19, WXIX Television in Cincinnati debuted a new News Set in today's morning news. The set, designed by FX Design Group highlights a unique copper color palette offset by color-changing LED display and multiple high-quality monitors.
"FOX19 wanted a contemporary and versatile set," said Stephen Ricker, Set Designer with FX. "We used the LED curtains to give them the ability to change color, morph the look and add motion within the many background opportunities."
The ultimate goal was to arrive at a very warm and inviting set environment. FX added rich copper tones and textures for warmth and accent colors. Copper wave walls lend not only warmth, but a brilliant texture piece which is the showcase of the set. One wall is between weather and anchor desks and the other is between the desk and the interview set.
Cincinnati weather demands an intricate working environment while remaining technology focused. An 80” monitor decks the weather center to show the meteorologist in action plus a large key wall for maps and forecasts. Five working weather positions highlight the massive weather push and another front facing one was added for on-air talent workspace. This maximizes the expertise of the meteorological unit and showcases the severe weather that is often on top of Cincinnati and Northern Kentucky.
Another set area, a 3 x 3 x 46 monitor cart on wheels, lends maximum flexibility, whether as an interview set, a breaking news area, or any number of flexible possibilities.
"The Highlights of the set environment are 7 LED curtains with color-changing ability and branding opportunities," said Mack McLaughlin, CEO and Creative Director of FX Design Group. "Essentially, the entire set is backed by them, lending a living, breathing quality to the new set."
About FX DESIGN GROUP:
FX Design Group is a design company delivering projects worldwide in broadcast for News, Talk Shows, Lifestyle, Sports and Entertainment programming. FX gives clients access to a complete compliment of set design, motion graphic design and branding, fabrication and installation services, as well as lighting design and lighting gear – all from one source. The FX collaborative process focuses on creative synergy, versatility and logistical efficiencies to maximize clients’ budgets, aesthetics and multi-functionality. To learn more about FX Design Group please visit http://www.fxgroup.tv.
About FOX19: WXIX FOX19, is a multi-platform local media provider serving Cincinnati, Ohio (DMA#35), is owned and operated by Raycom Media. FOX19 provides news, community service and programming to 23 counties in Ohio, Kentucky and Indiana. In addition to FOX19 on-air, FOX operates FOX19.com and two mobile apps.