As USDA Nutrition Standards Approach, Fresh Healthy Vending Franchisees Gain Momentum in Schools

The company’s franchisees report high product sales and an overwhelmingly positive response from students, parents and faculty in wake of the Smart Snacks in School Inititiave

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It didn't take long to discover that the demand for Knudsen's Strawberry Lemonade, Back to Nature Cookies, and BBQ Popchips were big favorites. We've tripled our stock to keep up with the demand as these items are often depleted within a day.

San Diego, CA (PRWEB) April 16, 2014

Fresh Healthy Vending International, Inc. (OTC Markets: VEND), North America’s leading healthy vending franchisor, continues to increase its presence on school campuses across the nation, as students and faculty become subject to changes in snack offerings, due to federal regulations imposed by the USDA this July. With these regulations taking effect this summer, the company is finding success in the procurement of more school locations and receiving positive feedback from franchisees in regions throughout the U.S.

As part of the Healthy Hunger-Free Kids Act, the new nutrition standards require all U.S. schools to sell only food items that meet certain requirements, in relation to their calories, ingredients, sodium, fat and sugar. In conjunction with these standards, Fresh Healthy Vending has been successful in integrating a wellness program meant to encourage positive perceptions of “healthy snacks” on campus and educate both students and faculty of Fresh Healthy Vending’s initiatives, machines, and products; which align with this new mandate.

The company has an extensive list of snacks that meet and exceed these requirements, and has recently compiled variations of “planograms”, or customized menus, consisting of these snack products to fill entire vending machines, all in line with the new standards set forth by the USDA.

“The change in USDA guidelines comes at an opportune time for Fresh Healthy Vending. With our education program fully underway and the upcoming relaunch of our FreshAndHealthy.org website, we’re providing students and faculty with the tools they need to make positive changes and choices every day, beyond our healthy, convenient snack offerings,” said Alex Kennedy, CEO of Fresh Healthy Vending. “In addition, our franchisees are becoming more and more engaged in the education aspect of these installations; they’re taking a hands-on approach and utilizing the resources we provide them – and it shows in the positive response they’re receiving from locations.”

Ron Hubp of Florida and Sean Watko of Pennsylvania are two of the 18 franchisees whose machines were installed in schools last month.

"Providing Fresh Healthy Vending to schools has been a two step process: School districts deciding to offer healthy vending choices to their students and, of greater importance, acceptance by their students,” said Watko, of his franchise, Pittsburgh Natural. “It didn't take long to discover that the demand for Knudsen's Strawberry Lemonade, Back to Nature Cookies, and BBQ Popchips were big favorites. We've tripled our stock to keep up with the demand as these items are often depleted within a day."

As part of its franchise program, Fresh Healthy Vending’s location procurement department secures contracts for its franchisees’ healthy snack machines in prime school locations nationwide to then be owned and operated by that region’s franchisee.

"Dannie and I are very excited about joining the FHV team. We practice a healthier lifestyle at home and in our personal lives, so when we saw the opportunity to help educate and offer a healthier alternative to our community, through the vending industry, we jumped in with both feet,” said Hubp, of his franchise, H&H Fresh Snacks. “We currently have five of our 10 machines placed in schools. I have to say, we are pleasantly overwhelmed with the success of the machines in the school locations and the sales of the products,” said Hubp. “We are having to restock certain items every other day and look forward to continuing to work with our school locations on the right healthy product mix for their students.”

With more than 40 percent of the March 2014 installations being schools, Fresh Healthy Vending will be helping to provide healthier options to students on campuses such as Ottowa Hills High School, in Ohio; Florida Christian University, in Florida; Oxford School, in Connecticut; Walnut Christian in South Carolina; Belzer Middle School in Indiana; Quaker Valley High School in Pennsylvania; Northside Christian, in Florida; and Hudson High School in Wisconsin.

For more information on Fresh Healthy Vending, the franchise program, or to receive a free healthy vending machine in your school or business, visit http://www.freshvending.com or call toll free 888-902-7558.

About Fresh Healthy Vending

Fresh Healthy Vending, based in San Diego, California, is North America’s leading healthy vending franchisor. Fresh Healthy Vending pioneered the concept of vending machines stocked with tried-and-tested fresh, healthy snack options and capitalizes on a growing market of health conscious consumers. The company has appointed more than 215 franchisees throughout the United States, Canada, Puerto Rico and the Bahamas and actively looks to partner with like-minded entrepreneurs who share its vision.

The company offers three different machines: The Healthy Vending Combo snack and drink machine, Healthy Vending Café that brews gourmet hot beverages in less than 40 seconds and the brand new Healthy Vending Touch-the only 46” 3D interactive touch screen vending machine.

The company has installed machines in more than 2,500 schools, universities, hospitals, community centers, military bases, airports, fitness facilities, YMCAs, libraries and many other types of locations.

Fresh Healthy Vending believes that it is currently the only vending company providing a comprehensive integrated business model that:

1.    Has an integrative focus on securing qualified locations for vending machine placement on behalf of franchisees
2.    Has an in-house products department which creates specialized menus specific to each location
3.    Has a corporate owned machine division to provide an independent revenue stream separate from franchise sales
4.    Provides franchisees with best practices obtained and enhanced by experience of directly operating machines and managing routes
5.    Delivers a one of a kind franchise coaching program to assist franchisees with developing their healthy vending business using the company’s Steps to Success Program

Fresh Healthy Vending’s stock is traded through the OTC Markets, Symbol: VEND.

For more information on Fresh Healthy Vending, the Franchise Program, or to receive a free healthy vending machine in your school or business, visit http://www.freshvending.com or call toll free 888-902-7558.

Cautionary note on forward-looking statements

Except for historical information contained in this release, statements in this release may constitute forward-looking statements regarding assumptions, projections, expectations, targets, intentions or beliefs about future events that are based on management's belief, as well as assumptions made by, and information currently available to, management. While the Company believes that expectations are based upon reasonable assumptions, there can be no assurances that goals, results and strategy will be realized. Numerous factors, including risks and uncertainties, may affect actual results and may cause results to differ materially from those expressed in forward-looking statements made by the Company or on its behalf. In addition to statements, which explicitly describe risks and uncertainties, readers are urged to consider statements labeled with such terms as "believes," "belief," "expects," "intends," "feels, “anticipates," or "plans" to be uncertain and forward-looking. More detailed information on these and additional factors that could affect Fresh Healthy Vending's actual results are described in Fresh Healthy Vending's filings with the Securities and Exchange Commission, including its most recent annual report on Form 10-K for the fiscal year ended June 30, 2013 and those referenced in its Forms 10-Q filed for the quarterly periods ended September 30, 2013 and December 31, 2013. All forward-looking statements in this news release speak only as of the date of this news release and are based on Fresh Healthy Vending's current beliefs and expectations. Fresh Healthy Vending undertakes no obligation to update or revise any forward-looking statement, whether as a result of new information, future events or otherwise, except as required by law.


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