Avure Technologies Honored for Role in Hormel Foods Continuous Improvement Process

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‘Spirit of Excellence’ Award Recognizes HPP Leader for High Performance Standards

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It is an honor to be included in Hormel’s elite group of suppliers, who must meet high standards in conformance, scheduling, price, documentation, and communication.-- Dave Fuller, Avure Director of Services

High pressure processing leader Avure Technologies has been honored with a 2013 Spirit of Excellence Award from Hormel Foods Corp. The award recognizes the significant role the HPP equipment supplier played in Hormel Foods’ continuous improvement process throughout the past year.

Spirit of Excellence recipients “truly go above and beyond in helping us achieve our goals,” noted Hormel Director of Purchasing Tyler Hulsebus on announcing the award earlier this month.

According to Avure Director of Services Dave Fuller, the recognition is closely tied to the world-class HPP Equipment Services and Support (ESS) platform the company introduced last October. The new program is designed to help customers take advantage of opportunities to boost productivity and profitability.

“It is an honor to be included in Hormel’s elite group of suppliers, who must meet high standards in conformance, scheduling, price, documentation, and communication,” Fuller comments. “We were evaluated for performance in areas like system productivity, throughput, and on-time parts shipment, all of which are enhanced by the ESS commitment to help our customers experience the full benefits of their HPP deployment.”

Based on new service agreements, Hormel and Avure are now actively engaged in a partnership effort to drive down operating costs, generate greater productivity, and streamline knowledge transfer.

“Like Hormel, Avure is dedicated to continuous improvement,” says Matt Rutherford, Senior Vice President of Business Development and Global Sales. “Our new ESS platform, which reflects the full breadth of our 50-plus years in the production of ultra-high pressure presses, is a value-added tool to maximize uptime, reduce risk, optimize productivity, and accelerate customer return on investment.”

Headquartered in Austin, Minn., Hormel Foods is a highly respected multinational manufacturer and marketer of consumer-branded food and meat products. The company itself was recently honored as one of “The 100 Best Corporate Citizens” by Corporate Responsibility Magazine.

HPP is the post-packaging lethality treatment that uses ultra-high pressure instead of heat to inactivate foodborne pathogens and spoilage organisms in products as diverse as raw and RTE proteins, deli meats and salads, fresh fruit and vegetable beverages, and seafood. The non-thermal, all-natural pasteurization process is increasingly applied around the globe to enhance safety, extend shelf life, enable innovation, and improve the nutritional value of food. Hormel Foods has successfully implemented HPP programs to its brands for offering customers all-natural, clean-label premium products.

See Avure at ProPak Asia, June 11-14, 2014, Bangkok, Thailand

For more information about high pressure processing, visit Avure’s website at http://www.avure.com/HPP and http://www.twitter.com/avureHPP.

About Avure Technologies, Inc.

An innovator with a strong record of accomplishment, Avure Technologies demonstrates its expertise in high pressure by occupying leadership positions in industrial and food applications. Avure is the largest provider of ultra-high pressure systems to enhance material properties, form sheet metal, and pasteurize foods without heat or chemicals. The company offers total solutions to keep food pathogen-free and stay fresh longer—from recipe development to installation of the fastest, most reliable high pressure presses in the world, backed by world-class global support and service. Its equipment—including the new, high-volume QFP 525L and the small footprint 100L—now processes the vast majority of all HPP-treated consumer food products globally.

Avure’s HPP Equipment and Services Division, including the company’s world renowned HPP Applications Food Lab, is headquartered in Franklin, Tennessee, USA, with manufacturing, engineering, procurement, and customer services operations in Middletown, Ohio; manufacturing and services in Västerås, Sweden; a new Parts Distribution Center in Amsterdam, The Netherlands; and a global network of tolling and service providers. For more information, visit http://www.avure.com/HPP.

About HPP

High Pressure Processing (HPP) is the commercially established, non-thermal lethality treatment that uses ultra-high water pressure, up to 87,000 psi, to disable pathogens and bacteria such as Listeria, E.coli, and Salmonella in packaged refrigerated products as diverse as RTE meats and raw ground beef and poultry; fresh fruits, juices, and smoothies; soups, wet salads, and sauces; and seafood and shellfish. HPP delivers benefits to all levels of the market, boosting food safety, extending shelf-life, and improving margins, while providing consumers with fresh, wholesome, natural food.

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