J. Lee's Gourmet BBQ Sauce Releases Historic New Label

Share Article

J. Lee's Gourmet BBQ Sauce has updated the product's label to include a photo of the founder and former soldier in military uniform.

J. Lee's Gourmet BBQ Sauce's New Label

"We served our Country and now we are serving our Customers." - Curtis Jennings, Chief Master Sergeant Retired, current memeber of TST

J. Lee’s Gourmet BBQ Sauce,the sauce that carries the statement “Put It On Anything!”, recently adopted a new look to its label but insists the same great taste remains inside the bottles. The new label bears the former soldier and founder of J. Lee’s Gourmet BBQ Sauce Mr. James Lee's uniformed photo. The significance of the change lies in the fact that this is the first barbecue sauce to feature a uniformed soldier on the bottle; and J. Lee's is soon to be the first nationally distrubuted product with a soldier on the label. The new label continues to recognize Lee’s hometown and the origin of the sauce, Biloxi, Mississippi, and boldly states “A Taste All Families Love” and “Put It On Anything!”

The product founder, Mr. Lee, a United States Army Veteran, traveled the world serving the country and fulfilling requests to prepare the sauce at every installation he was assigned. Having faithfully served the country and stepping out on faith to bottle the sauce so many fellow soldiers loved; The Sauce Team (TST) felt putting the picture relative to this period of growth, inspiration, and admiration of the sauce was most appropriate for the new label. The team is truly proud of the new label and looks forward to the global growth, expansion, and exposure of J. Lee's Gourmet BBQ Sauce.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Ashante Vereen

Ashante Vereen
J. Lee's Gourmet BBQ Sauce
Like >
Visit website