Croton Graphic Design Firm Gives Mohegan Lake Wine & Spirits Business an Enhanced Roadside Presence

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A large wine and spirits warehouse in Mohegan Lake, New York, wanted to be more visible to potential customers along a busy commercial highway. Hudson Valley Graphic Design created an eye-catching logo that gave the business a solid visual impact, cementing its overall branding efforts.

A new eye-catching logo designed to bring attention and a roadside presence to a large wine and spirits warehouse in Mohegan Lake is cementing the store’s brand presence among other retail businesses on the neighborhood’s highly trafficked Route 6.

Designed by Hudson Valley Graphic Design, the logo features an image of a wine cork embedded in the Cork New York name, a brand that owner Patrick Cipollone believes is particularly suited to his business, the largest wine and spirits retailer in northern Westchester.

“We needed to have an eye-catching logo as the foundation of our branding efforts and wanted to insure that the enterprise would receive the proper visual impact from the outside signage,” explains Cipollone.

He chose Janeen Violante and her team at HGVD because he felt the firm could achieve the right look and feel for his business, in addition to creating a brand that was suitable for a storefront sign. “After meeting with Janeen and seeing that she truly listened to what I said, I got a good vibe that Hudson Valley Graphic Design was our option,” Cipollone adds.

Cipollone is happy with the results of his company’s re-branding efforts, including the creation of the logo, which has also been placed on his business cards, on indoor and outdoor branding as well as on display items throughout the store.

“Janeen and her staff are wonderful to work with,” says Cipollone. “They are very professional and highly ethical, offering high value work at affordable rates.”

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Colette Connolly
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