SPELLNET and iTrend Form Partnership Based on New Vision of Web Analytics and Marketing Strategy

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Connecting Data Discovery and Social Media Analytics With Key Video Content Provides Marketing Professionals More Value for Their Marketing Dollars

iTrend Twitter Analytics: Influencer Report

iTrend Twitter Analytics: Influencer Report

iTrend’s product provides the kind of intelligence about social media that we have been looking for. Within minutes, we can tell a business what their presence is.

SPELLNET LLC, a web marketing business and emerging thought leader in analytics and video content marketing, recently announced an agreement with iTrend LLC to become a partner and preferred service provider. Noticing the need of smarter, more measurable marketing strategies within businesses, this partnership will combine the intellect of social media analytics with the power of focused video content.

“iTrend’s product provides the kind of intelligence about social media that we have been looking for. Within minutes, we can tell a business what their presence is- and if it is small, work with them to improve that,” said Stephanie Pelletier, a partner of SPELLNET. “We are able to offer complete bundles of these services at a really affordable price, compared to what companies usually spend on marketing.”

The partnership with iTrend is highly beneficial to both businesses; SPELLNET has built iTrend into its Express Packages, including a subscription to the tool in each package. “The Express Packages enable the customer to get a really focused snapshot of an event, a competitor, or a promotion,” says Pelletier. For iTrend, having SPELLNET as a partner means a greater ability to deliver support for the product. “We provide social media intelligence, but SPELLNET enables you to act on it,” said Michael Alatortsev, CEO of iTrend.

Together, SPELLNET and iTrend are dedicated to helping businesses understand how to best achieve their goals with social media and video content. Their own goal is to help businesses derive the utmost value from social media, and save them money in the process. “The majority of today’s social media tools tend to revolve around your own Twitter or Facebook activity, so if you don’t have your own social media marketing group and you aren’t active on Twitter – you won’t get a lot of insights. By contrast, you don’t have to be active in social media to start using the new SPELLNET/iTrend solution – you will immediately start seeing real business opportunities that you can act on,” says Alatortsev.

To learn more about SPELLNET and its services, please visit http://www.spellnet.com.


Based in West Hartford, CT, SPELLNET has been around since 1991, helping customers best utilize technology to help their businesses grow. Now, they are focused on showing their customers how beneficial that strong, focused video content and analytics tools can be. They also provide brand research, competitive analysis, and web design services.


Based on Stamford, CT, iTrend offers a state-of-the-art data discovery and analytics platform for tracking Twitter conversations; it allows businesses to monitor their own brand, product or services, competition, and identify CRM or sales opportunities. To learn more about iTrend, please visit http://www.itrendcorporation.com.

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Michael Alatortsev
iTrend LLC
(888) 849-0932
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