Swiftwick Unveils New ASPIRE Sock Colors in Time for Spring

New Product Development Results from Customer Requests

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ASPIRE Compression Athletic Socks in New Colors!

New Colors of the ASPIRE Compression Athletic Socks

We find that consumers are using socks as another way to showcase their own personalities and interests.

Brentwood, TN (PRWEB) April 22, 2014

Swiftwick, a leading U.S. producer of athletic compression socks, announces the launch of five new colors for its popular ASPIRE sock line. These socks are unique because Swiftwick does not use environmentally damaging dyes like all other sock companies. The new colors include Halo Green, Crave Pink, Razzle Red, Deep Purple and Fusion Blue to spruce up spring wardrobes. All five colors will be available in the ZERO, FOUR, and TWELVE styles.

“We find that consumers are using socks as another way to showcase their own personalities and interests,” said Swiftwick CEO and co-founder Mark A. Cleveland. “With spring upon us, these fun colors are the perfect answer to our consumers’ requests.”

The Swiftwick ASPIRE line of athletic socks is made up of compression products that are constructed for unmatched comfort, moisture management and an optimal fit. It’s thin and light for minimalist running shoes, tight cycling shoes and a tight hockey skate or ski boot. Swiftwick eliminated the toe seam using linked toe technology, which means no bunching in the toe box, no pinky toe torture, and no blisters or hot spots.

“The ASPIRE socks have been awesome in competition,” said former World Mountain Running Champion Max King. “My feet don’t get hot from too much material and sweat is wicked away from my foot, not just absorbed by the sock to make it heavy. Every time I’ve had them on in competition I don’t even realize I’m wearing them. I never have to think about my socks slipping, bunching or creating blisters.”

To learn more about Max King and other elite athletes who wear Swiftwick, visit http://www.swiftwick.com/wearing-wicks.htm.

The new Swiftwick ASPIRE colors are available now in stores and online. To learn more or purchase the ASPIRE sock, visit http://www.swiftwick.com/aspire-socks-26-ctg.htm.

About Swiftwick
Founded in January 2008, Swiftwick is headquartered in Brentwood, Tenn. The company is a performance sock manufacturer that proudly employs an American workforce in high-quality textile manufacturing. Swiftwick is an innovator in designing and producing superior socks. The company has a culture focused on manufacturing through environmentally friendly means, social responsibility and leading customer service. Learn more at http://www.swiftwick.com.


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