(PRWEB) April 25, 2014
Furniture Sir Plus has unveiled an initiative that aims to honor police officers and firefighters. The program offers a 15 percent discount to any fire fighter or police officer living within the communities in which the retail giants showrooms are located. The program is simple and effective immediately, all that an officer or anyone related to one has to do is show a badge, a police or fire fighter union card or any other form that identifies them as either an officer or family of an officer to qualify.
In the words of Furniture Sir Plus CEO Philip Trenk, "In a very real way all of the successes that we and any business in any community for that matter has is directly due to the fact that there are officers to protect us and our consumers," says Trenk. "We live in a society where businesses pay actors and other "famous" people to come to their stores while practically ignoring those that literally put their lives on the line to make it all possible... We at Furniture Sir Plus plan on changing that."
Furniture Sir Plus has been shaking up it's industry this past year with multiple innovative campaigns ranging from the launch of their game changing website http://www.myfurnituresirplus.com to their CSI campaign so it is not at all surprising that they would once more buck convention to run a campaign that is quite unusual for the Furniture industry. Furniture Sir Plus has 3 showrooms in the Philadelphia area and is open 7 days a week for more info on this and other exciting campaigns visit myfurnituresirplus.com or call 215-871-0800