StrikeIron Launches New App for Bronto App Center to Optimize Email Marketing

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Email Verification Plus Hygiene Provides Marketers Expanded Capabilities to Increase Email Deliverability

StrikeIron, the leader in end-to-end API management and cloud based-data solutions, launched its new Email Verification Plus Hygiene app for Bronto today, bringing marketers a new solution to power email communications within the Bronto Marketing Platform. StrikeIron released the app during Bronto’s annual commerce marketing conference, which brings together digital marketing strategists as well as retailers and brand marketers.

Available in the Bronto AppCenter, the application ensures best practices in email marketing by detecting the validity, reliability and safety of email addresses.

By leveraging StrikeIron’s solution, Bronto users can verify and cleanse email lists with the click of a button. StrikeIron’s Email Verification Plus Hygiene app detects potentially malicious email addresses, protecting the sender reputations of Bronto users by helping to avoid blacklists and spam folders.

“Email marketing is at the core of the campaigns that marketers are running every day,” said Chris Atkinson, executive vice president and general manager at StrikeIron. “StrikeIron’s application enables Bronto users to adhere to email best practices and derive the most value from the email channel.”

The app supports filtering email addresses, either on-demand or based on time since last verification, enabling email marketers to keep email lists clean and up-to-date, catch and verify newly-added email addresses, and re-verify old, existing data.

"We are pleased to welcome the StrikeIron Email Verification Plus Hygiene app to the Bronto AppCenter,” said Ryan Murden, Bronto’s director of business development. “Together with companies like StrikeIron, Bronto is committed to providing marketers with powerful applications integrated within our platform to improve customer experience and overall satisfaction.”

The Bronto AppCenter is an information hub for software applications, developed by either Bronto or third-party e-commerce partners, which extend the power of the Bronto Marketing Platform. For more information, visit

About StrikeIron:
StrikeIron® serves customers around the world by delivering an end to end API Management cloud platform, IronCloud®, and data-driven API solutions. We provide email verification and hygiene, address verification, phone validation, phone append, SMS text messaging, and sales tax solutions to organizations in a variety of markets. StrikeIron solutions are delivered as Web services that can be easily integrated into any application or system. Additionally, our solutions are pre-integrated into leading platforms like: Magento, Marketo, Eloqua,, ExactTarget, Informatica, Oracle CRM On-Demand and more. Visit us on the web at

About Bronto Software:
Bronto Software provides a cloud-based marketing platform for organizations to drive revenue through their email, mobile and social campaigns. The leading self-service email marketing provider to the Internet Retailer Top 1000, Bronto is used by top brands worldwide, including Armani Exchange, Timex, Samsonite and Gander Mountain. The Bronto Marketing Platform is deeply integrated with commerce platforms including Magento, Demandware, NetSuite and MarketLive. The company is headquartered in Durham, NC with offices in London and Sydney. For more information, visit

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Cheyanne Ritz
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