WordWrite Communications Adds LeadingAge PA to Client Roster

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Senior care advocate looks to public relations to support public policy objectives.

WordWrite Communications has been named agency of record for LeadingAge PA.

WordWrite Communications is a strategic communications consulting firm in Pittsburgh. LeadingAge PA, with headquarters in Mechanicsburg, Pa., represents more than 360 Pennsylvania not-for-profit organizations that provide housing, health care, and community services primarily to the elderly.

WordWrite will support LeadingAge PA’s public policy and legislative objectives through strategic communications, including public affairs and media relations. WordWrite will help LeadingAge PA and its members communicate to stakeholders, including legislators, the vital role they fill in providing a broad array of services to Pennsylvania’s seniors while also illustrating the challenges senior care providers face.

“WordWrite’s experience in advancing policy and legislative objectives through strategic communications will be invaluable as we pursue our public policy agenda,” said LeadingAge PA CEO Ron Barth. “We’re excited to work with WordWrite, and we look forward to a successful relationship.”

“We are thrilled to partner with such a great organization that does such meaningful work,” said WordWrite President and CEO Paul Furiga, “Creating responsible policies for the care of the elderly is critical in Pennsylvania. LeadingAge PA’s advocacy on behalf of them and the organizations that provide that care is admirable and noble, and we are excited to help LeadingAge PA continue to do its work.”

About WordWrite Communications, LLC:
WordWrite Communications, LLC helps clients share their great, untold stories with everyone who needs to see, hear and experience them. WordWrite’ clients range from start-ups to Fortune 1000 and global firms. WordWrite clients share a fundamental belief in the value of two-way communications and authentic stories told by fluent storytellers. WordWrite clients include: Kennametal Inc., Koppers Inc., Pfizer Inc., Predictive Synergistic Systems, Dickie McCamey and TruFoodMfg. For more info, visit: http://www.wordwritepr.com, http://www.facebook.com/wordwritepr, http://www.twitter.com/wordwritepr, or http://www.linkedin.com/company/wordwrite-communications.

About LeadingAge PA:
LeadingAge PA is a trade association representing over 360 not-for-profit providers of senior housing, healthcare and community services across the Commonwealth. Our members provide multiple services and levels of care to seniors including: skilled nursing, assisted living, personal care, adult day services, LIFE programs, home health care, home care, hospice, independent living and affordable housing. LeadingAge PA advocates on behalf of our members at the state and local level to influence positive change and affect a healthy vision for the delivery of quality, affordable, and ethical care for Pennsylvania’s seniors. For more information about LeadingAge PA and our envisioned future of senior services, visit http://www.leadingagepa.org.

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Jason Snyder
WordWrite Communications
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