Portland, Oregon (PRWEB) May 06, 2014
Foghorn Labs, a rapidly growing online marketing consultancy focused on outdoor and active lifestyle brands, has expanded to Portland.
Spurred by the recent addition of two large outdoor industry clients, GU Energy and Simms Fishing Products, Foghorn Labs saw Portland as the ideal city to grow both staff and office space.
The factors that Foghorn Labs cites as influential in the selection of Portland include the city’s growing digital services sector, presence of major outdoor and athletic brands, variety of collaborative workspaces, local business development resources, and most importantly, ease of access to outdoor activities.
As of April 15, day-to-day operations shifted to 2100 SE Water Ave., alongside Cascade Web Development and Brandlive. "We're thrilled to work alongside Foghorn Labs, given our shared expertise in the athletic and outdoor industries," said Ben McKinley, CEO of Cascade Web Development and Brandlive co-founder. "We look forward to new collaborations that build off past work together." Foghorn Labs will continue to maintain office space at 201 Mission in downtown San Francisco with PR partner ECHOS Communications.
“The Bay Area continues to be the epicenter of tech as well as home to half our clients, so we’ll always have a presence there. That said, Portland is more conducive to growth and is an excellent culture fit for our company,” says Founder Adam Lewis.
GU and Simms join other recognizable outdoor brands that have worked with Foghorn Labs including Black Diamond Equipment, Chrome Industries and Buff Headwear. A presence in Portland also allows Foghorn Labs to be closer to current Oregon-based clients like TREW Gear and Mt. Hood Meadows.
About Foghorn Labs:
Founded in 2010 by former Google employees, Foghorn Labs develops, implements and manages online marketing campaigns that integrate search engine marketing (SEM), search engine optimization (SEO), social media marketing, display advertising and web analytics. With over a decade of online marketing experience, Foghorn Labs helps outdoor and active lifestyle brands build awareness and increase online revenue through measurable, attributable campaigns.