Loop Integration Hires Seasoned e-Commerce Experts to Lead New Chicago Office

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World leaders in hybris implementation name Joe Woods of contiigo and Kami Kris of Amaze to the company’s management team

Loop Integration, a digital omni-commerce consultancy and systems integrator specializing in hybris development and implementation, brings together two veteran e-commerce and digital marketing experts to lead the newly formed Chicago-based company.

Joe Woods, co-founder of contiigo, will serve as managing director and Kami Boyer Kris, director of business commerce at Amaze, will serve as general manager. The duo will join forces to lead Loop Integration’s efforts to provide retailers with e-commerce strategy, and overall site design, hybris development, implementation and support.

Woods is an experienced omni-commerce consultant and solution architect with more than 14 years of experience implementing retailer commerce solutions. Woods’ background includes time as a technical consultant for Technology Solutions Company, before joining Blue Martini Software in 2000. He most recently co-founded contiigo, a Sydney-based e-commerce solutions provider. Woods is a Chicago native who has spent most of his professional career working with retailers worldwide.

“Joe joins the Loop team with an impressive e-commerce resume,” said Natalie Gross, CEO of Amaze, a full service digital and technology agency that teamed up with contiigo to create Loop Integration. “I am confident that with his expertise, experience and leadership skills, Loop Integration will be able to provide cutting-edge, highly innovative solutions for our retail customers nationwide.”

A commercially minded and results orientated business development specialist with over ten years of experience working in commerce internationally, Kris joins Loop from ReD (Retail Decisions) where she served as director, international partnerships and alliances. She has held senior positions in the US, UK, China and Australia including VP of sales and marketing at ReD and chief marketing officer at Chinabank Payment Co. She also leads the commerce business development at Amaze, a full-service digital marketing and technology consultancy and has a dual role supporting Loop Integration where she will serve as the general manager.

“With Kami’s breadth and depth of experience in International e-Commerce solutions coupled with her digital experience, Loop Integration will be able to provide retailers with leading edge Omni-Commerce strategies in addition to supporting best-in-breed platforms such as hybris to create exciting, innovative e-Commerce sites for its’ retailers,” said Gross. “The combination of Joe and Kami’s experiences gives Loop Integration the ability to truly provide end-to-end e-commerce solutions.”

Learn more about Loop Integration’s Gold level partnership on the hybris partnership web page.

About Loop Integration
Loop Integration, a joint venture between Amaze and contiigo, is a Chicago based omni-commerce consultancy that specializes in delivering commerce solutions on the hybris platform. Loop takes its name not only for the famous Chicago Loop, but also by establishing a delivery loop between its parent companies. Loop leverages creative and strategy resources from Amaze, a full-service digital marketing, technology and commerce consultancy, and top-tier technical resources from contiigo, which has helped more than 15 brands go live with hybris solutions. As a combined group, the companies have delivered hybris business with Landmark, Jaycar, Target, David Lawrence and Marc’s, and have also worked with likes of Dyson, Unilever, Siemens, Lexus, Bridgestone and Toyota.

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Kelsey Gunderson
Walker Sands
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