Mangos Wins Aster Awards in Several Categories
Malvern, PA (PRWEB) May 09, 2014 -- Mangos has been honored with nine Aster Awards, a prestigious competition that judges healthcare advertising from around the world. The agency’s winning work spans a variety of categories including TV, radio, digital banner ads, billboards and branding.
Bringing home five Gold, three Silver and one Bronze were elements from Mangos’ campaign for Lehigh Valley Health Network’s Children’s Hospital. The campaign, “Through a Child’s Eyes”, has received much recognition in the industry this year, also winning a Telly Award; five Healthcare Advertising Awards, including Best of Show; three District ADDY Awards; five Philadelphia ADDY awards, including Best of Television; three Art Directors’ Club Awards; and two Service Industry Awards.
The campaign uses a unique approach through a variety of mediums to communicate that the hospital not only knows how to treat the most serious diseases, but that they also know to treat kids.
Mangos’ branding campaign for Health Partners Plans in Philadelphia was also honored with a Silver Aster Award. Health Partners had previously been known mainly as a Medicaid plan, but was about to enter the highly competitive Medicare market. The campaign breathed new life into a great local brand and reintroduced it to the community as the new, expanded Health Partners Plans in a bold and memorable way.
Bradley Gast, Partner and Chief Creative Director at Mangos remarks, “We are so proud of the advertising we create and the results it delivers for our clients. To have local work recognized on a global level is an absolute delight. But it takes great clients to produce great work, and we are very fortunate to work with so many.”
About The Aster Awards
The Aster Awards is a medical marketing awards program allowing healthcare organizations and advertising agencies to compete against similarly sized competitors from across the nation and world. Each year the Aster Awards has an annual contest allowing entries designed, printed and/or distributed the previous year to be scored, judged and recognized for excellence in healthcare marketing and advertising.
About Mangos
Mangos is a full-service advertising agency, independently owned since 1977. Based in Philadelphia, bold thinkers and doers around the world turn to them to make complex business issues simple, human and relevant. Mangos has earned a reputation for creating award-winning work that delivers proven results.
Samples of Mangos portfolio can be viewed at http://www.mangosinc.com.
Patti Monaco, Mangos, http://www.mangosinc.com, +1 (610) 296-2555 Ext: 134, [email protected]
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