Optmyzr Introduces AdWords Education Videos

Optmyzr has launched a new section on its site with videos to help search marketers learn about AdWords and how to be more efficient search marketers by better understanding Quality Score, AdWords automations, and AdWords tools.

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Optmyzr.com AdWords Educational Videos

Optmyzr.com AdWords Educational Videos

When I worked for Google as their AdWords Evangelist, educating advertisers about how to use AdWords most effectively was a large part of my role and with this new resource on our website, I can continue to share my insights about AdWords.

(PRWEB) May 08, 2014

With the launch of its videos resources page, Optmyzr reaffirms its commitment to helping online advertisers save time in managing AdWords accounts. Available at http://www.optmyzr.com/info/video_tutorials, this resource page offers simple videos that teach advertisers how to be more efficient when managing AdWords accounts.

Advertisers and AdWords account managers are constantly looking for better and more efficient AdWords analysis methods; they are keen to learn about how to get the best results from their efforts – one only has to look at the Google AdWords forums to understand how account managers are constantly looking for ways to offer better and smarter analysis to their clients. Optmyzr has also met AdWords advertisers who enjoy ongoing learning about how to get the best results from their efforts.

With this page launch, Optmyzr offers two types of educational resources – a set of videos that help in general AdWords education covering topics like Quality Score, AdWords automation, and tips for AdWords agencies, how to structure an AdWords accounts, and how to manage negative keywords across AdWords campaigns and accounts.

"When I worked for Google as their AdWords Evangelist, educating advertisers about how to use AdWords most effectively was a large part of my role and with this new resource on our website, I can continue to share my insights about AdWords,” says Frederick Vallaeys, Co-Founder of Optmyzr and Former Google AdWords Evangelist.

It also offers videos on how the Optmyzr suite of tools can help ad agencies manage AdWords strategy:

  • One-Click Optimizations™ that use data analysis to suggest changes to AdWords that will increase conversions and reduce costs.
  • Quality Score Tracking that gives advertisers deeper insight into how Google evaluates the quality of their keywords, ad groups, campaigns, and account, and identifies the biggest areas of opportunity for a Quality Score optimization.
  • Custom Report Builder that saves advertisers hours of time every month by automating reporting for clients as well as reporting for internal audits to identify new areas of opportunity.
  • AdWords Scripts that help advertisers generate complex reports and automate their own account management methodologies.


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