New York, NY (PRWEB) May 08, 2014
Offerpop, a leading software-as-a-service company, today introduced the industry’s most advanced platform for driving consumer action throughout the customer lifecycle. With Offerpop’s products, leading global brands and agencies are empowered to create connections with today’s mobile and social consumers and drive marketing results through authentic, engaging digital experiences powered by user-generated content.
“Marketers today must reach the new mobile, social consumer to generate real business results,” said Wendell Lansford, chief executive officer at Offerpop. “With our new end-to-end platform, it is now possible for marketers to create meaningful consumer connections, drive revenue, and build brand loyalty fueled by user-generated content.”
Offerpop’s new product suite empowers brands to capitalize on the mobile-social marketing opportunity with a platform that makes it easy for marketers to:
“Our consumers are passionate about sharing their affinity for our brand – this we know. We love how Offerpop’s digital marketing platform is unlocking our visibility to that passion and enhancing our consumers’ experience by enabling us to showcase their colorful photos and engaging content on our website, as well as measure the impact that social content has on sales.”
~ Jane Schoenborn, Lilly Pulitzer VP of Creative Communications
New Capabilities Drive Closed-Loop Interactions With On-The-Go Consumers
Offerpop empowers brand and agency marketers to create engaging digital experiences:
Offerpop is a digital marketing software-as-a-service platform transforming how global brands reach connected consumers. Leading enterprises and agencies use Offerpop to enhance customer relationships, build consumer insight, and drive real business results. Offerpop is a Facebook Preferred Marketing Developer and a Twitter Certified Product. Learn more at offerpop.com.