The Search Agency’s AdMax Local® Named a Winner of the Ad to Action Award

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Search Firm’s AdMax Wins in Local Search Association Category for Implementation; Demonstrates Innovative Ways to Create, Target, Traffic, and Measure Advertising

AdMax Local enables small businesses to benefit from high quality and profitable local search campaigns by producing, managing and reporting on hyper-local, optimally structured, highly relevant and performance-focused SEM campaigns.

AdMax® Local, a fully-automated search engine marketing solution from The Search Agency, a global online marketing firm and one of the largest independent U.S. search marketing agencies, has been named a winner of the Local Search Association’s (LSA) inaugural Ad to Action Awards. This new awards competition was developed to foster new ideas and stimulate thinking to bring to market the best local advertising products.

AdMax Local took the winning prize for Implementation, one of eight award categories recognizing the greatest potential for driving local business sales and providing memorable experiences to customers at the end of their purchasing decision path. AdMax Local’s innovative approach to local digital marketing – a fully automated approach – launched to the market last year.

“The Search Agency’s focus is to provide its clients with search marketing programs that are high quality and scalable and we have delivered that promise since we launched AdMax Local a year ago,” said Ben Gibson, Global Managing Director of AdMax® Local and international agency services, The Search Agency. “We’re delighted to be a part of a select group of advertising experts who also aim to disrupt the industry with innovative technologies and campaigns in search marketing.”

AdMax Local enables small businesses to benefit from high quality and profitable local search campaigns by producing, managing and reporting on hyper-local, optimally structured, highly relevant and performance-focused SEM campaigns. The full automation of every step in SEM takes the burden of management off of partners, and solves a key problem with local search marketing advertisers whose budgets are not often spent fully or wisely. AdMax Local can reduce the operating costs of partners managing search campaigns by up to 90 percent.

To learn more about The Search Agency’s AdMax Local solution, visit: http://www.thesearchagency.com/admaxlocal/.

About The Search Agency
The Search Agency is a global online marketing firm that combines high-tech and high-touch strategies to help clients engage their customers online and measure ROI beyond a reasonable doubt. With a deep-rooted history in paid search and SEO, The Search Agency understands how activity on the web intersects at search, and executes smart digital marketing strategies that drive measurable results across multiple platforms. Services include Paid Search, SEO, Landing Page Optimization, Display Media, Social Media and Comparison Shopping Management, which are strategically leveraged to maximize the efficacy of clients’ integrated marketing campaigns. The company is one of the nation’s largest and fastest growing search marketing firms – named the largest independent U.S. search marketing agency by Advertising Age and among Deloitte's 2011 Technology Fast 500™. Founded in 2002, The Search Agency has grown to more than 180 employees worldwide with headquarters in Los Angeles, CA, and additional offices in San Francisco, East Greenwich, Baltimore, London, Tokyo, Toronto and Bangalore. For more information, go to http://www.thesearchagency.com.

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Jennifer Conway
Dotted Line Communications
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