YEH! Yogurt and Café Global Expansion Continues to China

Share Article

Gurman twins announce Yeh Frozen Yogurt 2nd International Agreement in China.

News Image
"We are excited that our Canadian brand has caught the eye of the Chinese business community. We look forward to the launch of the first stores within the next six months that shall be the forerunner of a very aggressive rollout."

Jon and Marvin Gurman announced that they have entered into a joint venture agreement with a major Chinese conglomerate to bring the Yeh! brand of self-service frozen yogurt retail outlets to China. "We are excited that our Canadian brand has caught the eye of the Chinese business community. We look forward to the launch of the first stores within the next six months that shall be the forerunner of a very aggressive rollout," stated Jon Gurman. Currently, there are twenty-one Canadian locations opened with several more scheduled to open within the next two months, including one in New York. It is anticipated that there shall be more than thirty-five locations operating by year end. This announcement marks the second international agreement and is part of our global expansion plan. A Master Franchise Agreement had previously been signed in the Middle East.

Founded in 2008 in Montreal, Canada, Yeh! was the first to bring the exciting experience of self-service frozen yogurt to Canada. Yeh! is part of the JCorp group of companies with its head office in Montreal.

For further information, please contact:

Jack Wiltzer: President

Share article on socal media or email:

View article via:

Pdf Print

Contact Author

Anna Vellas
Yeh Yogurt
+1 514-384-3872 Ext: 380
Email >
Visit website

Media