Choctaw, MS (PRWEB) May 12, 2014
Pearl River Resort, the Southern United States’ first comprehensive luxury gaming resort, is pleased to announce the promotion of Erica Clemons Moore to Director of Public Relations, Internal Communications, and Special Projects. Moore has over nine years of progressive experience in marketing, public relations, and event budgeting and planning. She most recently served as Public Relations Manager at Pearl River Resort.
As manager of the department since August 2008, she has led the public relations team, creating a strategic and integrated communications program for both the public and the Resort’s nearly 3,000 employees. During her tenure, the Resort has gained national media attention from NBC’s The Biggest Loser, ABC’s Good Morning America, and over 80 national media outlets (online and offline) in the past year alone.
In her new role as Director of PR, IC & SP, Moore will be responsible for managing all media relations initiatives for the Resort properties consisting of three casinos, three hotels, two top ranked golf courses and a water park. She will oversee a team of writers, media specialists, and event planners. Moore will also oversee the Resort’s employee communication efforts and special projects which include community service, fundraisers, sponsorships, and media events.
“Erica has proven herself time and time again as a valuable asset to the Resort as she has consistently displayed the ability to seamlessly execute multiple initiatives to help us achieve our company goals, stated Matthew Perkins, Vice President of Marketing for Pearl River Resort. “Especially now, as we move forward with plans to update our hotel rooms and reopen gaming at Golden Moon, we knew it was important that we have our communication managed by someone who understands our vision and has proven execution.”
Moore holds a bachelor’s degree in Communications and Public Relations from Mississippi State University and a master’s degree in Public Relations from University of Southern Mississippi.
ABOUT PEARL RIVER RESORT
Pearl River Resort is the Southern United States' first comprehensive luxury gaming resort. Pearl River Resort’s portfolio of assets includes Silver Star Hotel & Casino, Golden Moon Hotel & Casino, Dancing Rabbit Golf Club, and Geyser Falls Water Theme Park located in Choctaw, Mississippi and Bok Homa Casino located in Sandersville, MS.
The Silver Star and Golden Moon Casinos feature two exciting hotel/casinos with approximately 2,400 slot machines, 59 table games, 1,074 hotel rooms, Phillip M’s award-winning steakhouse, a sports bar and grill and a variety of other dining options, a full service spa, retail offerings and live entertainment. Also featured is Dancing Rabbit Golf Club with two championship golf courses and Geyser Falls Water Park. Bok Homa Casino is the latest addition to Pearl River Resort featuring over 750 slot machines and a quick-serve eatery.
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